Cardium search trends in Google
Table of contents
G lobal market of wearable devices
T he market is growing
O besity and overweight
O besity and overweight causes
M ining pools
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The epidemic of excess weight and obesity is gaining momentum every year,
especially in developed countries. Unfortunately, this is not another story to drive
people into the gym, but a very real threat. According to scientists, by the year 2025
across all socio-economic groups. Until this problem is solved, cryptocurrencies will
remain in the shadow, being a privilege of a certain class of people.
Global market of wearable devices
In the year 2016, the number of wearable activity trackers reached 325 million units
(according to Statista), by the year 2021 it is expected to reach a level of 929 million
units. The gradual transition from just doing fitness activities to more complicated
health tracking in the US market will attract more than 75 million users to the
wearable device market in the next 5 years. By the year 2021 this market will
generate 20 billion US dollars annually.
The global market of wearable devices is burgeoning and promising. The global
market of wearable devices has reached a new height and already has 33.9 million
units sold in the fourth quarter of 2016 and it grows by 16.9% year over year
According to IDTechEx, the global market of wea...
Tractica also forecasts an increase of the wearable devices until 2021, with total
shipments for all wearable devices growing to 560 million in 2021, which means an
estimated device revenue of 95.3 billion US dollars in 2021. (Wearable
By 2021, Gartner estimates that sales of smart watches will total nearly 81 million
units — representing 16% of total wearable device sales, according to its forecast
We can see that there are two main factors underlying the continued growth of the
wearable device market. First, the emergence of 'Wearables 2.0' will lead to a shift
from simple devices to lifestyle improvement systems that unite many other
devices via cloud services. Second, the categories of clothing and sportswear are
most likely to make a huge leap in the coming years. These will offer many new
smart wearable devices. Companies like Google, Levi's and Nike are already working
in this direction.
International research and c...
According to CrunchBase data analysis, venture funds have invested about 2.6
billion US dollars in companies engaged in wearable devices since 2008. About 1.5
billion US dollars was invested in 2014 and 2015 together.
Figure 2. Investments in the wearable devices segment
The wearables category is one of the hottest consumer goods markets, and very
strong growth is expected in terms of units shipped and retail sales in 2016 and the
The market is growing
Companies specializing in analytics present different forecasts for wearable devices,
the only thing they agree on is that the market is growing rapidly. Gartner
predicted that the total number of wearable devices shipped worldwide would
grow by 18,4%, from 232 million units in 2015 to 275 million in 2016. It is expected
that in 2017, shipments around the world will grow by 17,5%, to 323 million units.
Gartner estimates the market volume in 2016 at 28.7 billion US dollars and forecasts
that fitness trackers and smart watch...
Figure 3. Delivery statistics of wearable devices from Gartner
Obesity and overweight
Every year more and more people fall into the category of those whose BMI (body
mass index) exceeds the allowable norm of 25 кg/m
Let's take a look at the data
for 2016 provided by the World
The number of people suffering from obesity has tripled since 1975;
Over 1.9 billion adults, aged 18 and over, had problems with overweight and
650 million of them were obese;
Majority of the world population lives in countries where obesity kills more
people than underweight;
41 million children under the age of 5 years are overweight or obese;
Over 340 million children aged 5 to 19 years are overweight or obese.
Unfortunately, the trend does not change. Despite millions of dollars being invested
in public and private sector marketing to increase the public's physical activity, the
Figure 4. BMI. Statistics by countries of the world. Statistics provided by the World Health
Obesity and overweight causes
The main cause of obesity and overweight is the energy imbalance between
calories consumed and calories expended. Globally:
Increased consumption of calorie-intensive high-fat food;
Decreased physical activity due to the sedentary nature of many forms of
recreation time, as well as increasing urbanization;
Changes in dietary and physical activity patterns are often the result of
environmental and societal changes associated with development and lack
of supportive policies in sectors such as health, agriculture, transport, urban
planning, environment, food processing, distribution, marketing, and
What are the general health-related consequences of overweight and obesity?
Elevated BMI is a major risk factor for chronic diseases, such as:
Market research of wearable devices and overweight problems
16 - 29 April 2018
Getting the first samples of the product (fitness tracker)
Testing of the alpha version application
Conclusion of the contract with the manufacturer
Beta version of the application
Start the wallet in the application
Fitness trackers distribution for ICO participants
Product testing of the community (Bounty))