CEDEX
CEDEX
Token: CED


Blockchain based diamond exchange

ICO dates
Start date:
End date:

Registrated in: Gibraltar

Platform: Ethereum
Type: ERC20

PREMIUM ICO

HARA

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Goal: 17,000,000 USD
Price: 1 HART = 0.059 USD

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Dominium Blockchain – The one-stop-platform for everything to do with property anywhere in the world!
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https://cedex.com/ Screenshot
CEDEX categories
Platform Investment
CEDEX whitepaper
Video
CEDEX token sale
KYC passing required No | Whitelist No | Restriction for countries No
Tokens for sale 50,000,000
Token distribution in ICO
50%
50%
Price 1 ETH = 500 CED
Minimal investment 1 ETH for pre-sale
Acceppting ETH, BTC, Fiat
CEDEX news, social
CEDEX search trends in Google
Random whitepaper excerpts

TABLE OF CONTENTS
Abstract
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4
Introduction to the Platform
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5
Case Study and Market Overview
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6
2.1 Status Quo in the Diamond Market
2.2 Related Projects using Blockchain Technology
The CEDEX Solution
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7-10
3.1 Transparency and Standardization: The DEX
3.2 Diamond Tokenization
3.3 The Blockchain Technology
3.4 The CEDEX Coin
A Two-Sided Diamond Trading Market
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10-12
4.1 Supply Side: Selling Diamonds on CEDEX
4.2 Demand ...

5.3 Short Sale
5.4 Basket Trading- Diamond ETFs
5.5 Loans to Traders
Platform – CEDEX.com
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15
Rapid Deployment – Feasibility Evaluation
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16-17
7.1 Requirement Sets
7.2 Existing Rapid-Deployment Systems
Market Trends and Potential
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18
The Team and Partners
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19-20
9.1 The Team
9.2 Advisory Board
Conclusion
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21
Appendix A – CEDEX Coin Token Sale
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AUTHORS OF THE WHITE PAPER
Alex Norta Phd -
Large-Scale Systems Group
Tallinn University of Technology, Tallinn, Estonia
[email protected]
Saar Levi -
CEDEX CEO & Co-Founder
Herzelia, Israel
[email protected]
Ronen Priewer -
CEDEX Co-Founder
Herzelia, Israel
[email protected]
Evgeni Kif -
CEDEX Product Manager
Kiev, Ukraine
[email protected]
ABSTRACT
Diamonds have the potential to become the next asset class. This white paper addresses how CEDEX intends to
bridge the gap between the current diamond ecosystem and the developing financial markets. After presenting the
difficulties and obstacles unique to the diamond ecosystem, we will present four layers of developments and
innovations marking CEDEX as the future global exchange for investment in diamonds. In contrast to other
commodities, such as gold, it is difficult to achieve uniform pricing characteristics for diamonds since they are not
fungible. One carat o...

PROJECT ESSENTIALS
Creating a new asset class out of diamonds
First diamond exchange for retail clients
Market potential = US $350 billion
Alpha version of the proprietary algorithm available on the site
Strong team – proven results
Financed by a publicly held company
1
INTRODUCTION
Diamonds are most commonly known as precious gemstones used in the jewelry industry. According to a recent
report
1
, consumer demand for diamonds accounts for 95% while investment demand accounts for less than 5%. In
2015, the value of the worldwide diamond jewelry market hit US $79 billion [13]. Moreover, Frost & Sullivan [19]
predict a demand-supply shortfall of mined diamonds that increases every year, leading to a demand-supply gap of
41 million carats by 2022 and 278 million carats in 2050 (approximately US $40 billion). As a result, diamond prices
are likely to be affected over the coming decades, making them a potentially interesting investment asset.
Even though diamond...

2
CASE STUDY AND MARKET OVERVIEW
Section 2.1 describes the status quo of the current diamond trading market. In subsequent sections, we show the
innovations the CEDEX platform will bring to the market. Section 2.2 gives additional background literature so readers
who are new to this domain can become aware of necessary concepts, terms and frameworks.
2.1
STATUS QUO IN THE DIAMOND MARKET
At the moment, there are two main motivations for investing in precious metals such as gold, silver, platinum or
diamonds. First, traders purchase such commodities to maximize yields by generating above-market returns due to
price appreciation. Second, hedge-oriented traders seek a stable store of value to preserve their capital or to lower
the volatility of their overall portfolios, e.g. although polished diamonds generate less returns than other commodities,
they are significantly more stable [26].
Interested traders who consider taking a position in diamonds have different options. They can either purchase
...

project similar to Carats.io together with an initial coin offering (ICO) called D1 Coin
4
. Everledger
5
is also a
diamond-focused and blockchain-based project that tracks defining characteristics, history and ownership of
diamonds to create a permanent record on the blockchain.
3
THE CEDEX SOLUTION
The ultimate objective of the global website cedex.com is to bridge the gap between the traditional diamond industry
and the more innovative financial markets. The platform envisions bringing together diamond holders who want to
liquidate their holdings and traders looking to diversify or hedge their investment portfolio to include diamonds as an
investment asset, and doing so in a secure and transparent way.
CEDEX is built on four pillars: The DEX proprietary technology, blockchain technology, diamond tokenization and the CEDEX Coin.
Diamond Tokenization:
A Diamond-Smart Contract representing a
diamond’s ownership, gem composite and
historical trading information...

The DEX comprises three elements (Fig.1). The first is the gem composite, expressed in percentage terms and
representing a diamond’s gemological perfection. The second DEX element is the parallel composite indicating the
rarity of a diamond category and the available quantity of diamonds in the relevant category. The third DEX element is
the indices composite, giving potential traders market directions for the diamond industry.
Gemological
Composite
Parallel Trades
Diamond Indices
Ranks individual
diamonds by their
theoretical market value.
Fig.1: Simplification of the DEX algorithm
Using the DEX, traders will be able to base their investment decisions on analytical data, which has not been available so
far. In so doing, traders will be able to answer the question of which diamond represents the best value for money.
An alpha version of the DEX is already available on
www.cedex.com
for 0.30-0.39, 0.50-0.59,0.70-0.79,1.00-1.19 Carat.
To maximize accuracy, CEDE...

3.3
BLOCKCHAIN TECHNOLOGY
The CEDEX project uses blockchain technology to tokenize diamonds. In the first phase, Diamond-Smart Contracts
will be issued via a simple process initiated once a diamond holder lists a stone for trading. The simple interface will
create a smart contract that represents the diamond's gemological data and additional information to allow the
creation of a financial product that represents the underlying asset, i.e., diamonds. As the blockchain-based CEDEX
ecosystem evolves, we anticipate the diamond ecosystem will adopt Diamond-Smart Contracts as the new means of
trading diamonds.
Cutting Center
Gemological Lab
Custodians
Wholesalers
THE NEW DIAMOND
ECOSYSTEM ON
BLOCKCHAIN
Public
Fig.3: The vision – the diamond ecosystem on blockchain
Retail Stores
Diamond-Smart Contract
Diamond
Figure 3 shows the Blue Ocean vision of the diamond ecosystem. The finished polished diamond will be sent for
registration to the ge...

CEDEX Roadmap

1
Q1 2017
Market Research
Technical Feasibility Assessment
Starting “DEX” Development
2
Q2 2017
Team Setup
Business Strategy
Implementation of the Blockchain Technology
3
Q3-Q4 2017
Smart Contract Development
Marketing Strategy
Token Offering Security Audits
“DEX” Alpha Launch
4
Q1 2018
Token Pre-Sale Offering
Token Public Sale Offering
CEDEX Platform Development
5
Q3 2018
Launch of CEDEX Platform
6
Q1 2019
Financial Offering Expansion:
Short sale, ETF Trading, Leverage Products & Loans
7
Q3 2019
Geographic Expansion
Alex Norta
Advisors Alex Norta

Asaf Lahav
Advisors Asaf Lahav

David Drake
Advisors David Drake

Ehud D. Cohen
Advisors Ehud D. Cohen

Jae Kim
Advisors Jae Kim

Pialy Aditya
Advisors Pialy Aditya

Ian Scarffe
Advisors Ian Scarffe

Saar Levi
Team Saar Levi CEO & Co-Founder

Ronen Priewer
Team Ronen Priewer Founder

Avner Lewenstein
Team Avner Lewenstein CTO & Senior Blockchain Developer

Evgeni Kif
Team Evgeni Kif Head Of Product

Aviv Balassiano
Team Aviv Balassiano Development Manager

Itay Regev
Team Itay Regev BI Developer

Kateryna Gordieieva
Team Kateryna Gordieieva Senior QA Engineer

Aleksandr Rebenok
Team Aleksandr Rebenok Database Administrator

Boaz Hilel
Team Boaz Hilel Business Development

Yael Eckstein
Team Yael Eckstein Marketing Manager

Gadi Hayat
Team Gadi Hayat Strategic Marketing

Masha Mahlinovski
Team Masha Mahlinovski Graphic Designer

Calvin Hau
Team Calvin Hau Asia Business Development

Ian Scarffe
Ian Scarffe
Blockchain & Crypto Expert
Blockchain Consultant - Business Ambassador
Blockchain & ICO Advisor
Business Ambassador
Founder & Investor, Binkplus.pl
Advisor and Board Member
Blockchain Consultant - Business Ambassador
Blockchain – ICO Advisor / Consultant / Strategist / Investor
Blockchain – ICO Advisor/Business Ambassador/Consultant/Strategist
Founder & Investor, Binkplus.pl
Founder at Crypto Consulting and Investments LTD.
BLOCKCHAIN & STARTUP ADVISOR
ICO ADVISOR
Senior Advisor
Blockchain Consultant & Business Ambassador
Blockchain ICO Consultant
Blockchain ICO Consultant / Advisor. Founder at Crypto Consulting and Investments LTD.
Marketing, IR, Adviser
Strategic Advisor
Marketing advisor
Advisor-Investor Relation
Blockchain - ICO Advisor / Consultant / Strategist / Investor
Blockchain and Crypto Advisor
Strategic Advisor
Blockchain Expert and Serial Entrepreneur
Advisor, United Kingdom
Founder & Investor, Binkplus.pl
Blockchain - ICO Advisor
Advisor Digital marketing expert
Ian Scarffe
Ian Scarffe
Jae Kim
Jae Kim
Cryptocurrency Specialist
Korea Manager
Korean Investor Relations
Advisor
ICO Investor / ICO Advisor. Korean Advisor / Investor
Invester
David Drake
David Drake
Strategic Advisor
Advisor
INVESTMENT ADVISOR
Chairman of LDJ Capital
INVESTOR
Managing Partner at LDJ LP Fund Investments
Founder - LDJ Capital Inc
Key Advisor
INVESTMENT AND ICO ADVISOR
ICO Adviser
Chairman of LDJ Capital, LDJ Real Estate Group, Drake Hospitality Group
Founder & Chairman at LDJ Capital. Baanx.com Board Advisor. Leading figure within Cryptocurrency.
Chairman of LDJ Capital
Advisor
BlockChain Advisor
Chairman at LDJ Capital, Board Advisor at Ambrosus and LAToken
Chairman LDJ Capital
Financial Advisor
Advisor & Director on the Advisory Board
STRATEGY ADVISOR
Chairman LDJ Capital
Chairman at LDJ Capital
Founder and Chairman, LDJ Capital
Founder and Chairman, LDJ Capital
Advisor
FOUNDER AND CHAIRMAN, LDJ CAPITAL
David Drake is the Chairman of LDJ Capital
Chairman at LDJ Cayman Fund Ltd.
Investor Relations/Senior Advisor
Advisor
Board Advisor
Founder and Chairman, LDJ Capital Inc. (New York)
Chairman At LDJ Capital
Board Advisor
#1 Crypto Expert on ICObench
Chief STRATEGY officer
Advisor, New York, USA
Advisor
Advisor
ADVISOR
Alex Norta
Alex Norta
Blockchain Scientist
Chief Scientific Officer, Agrello
Agrello, Qtum. Estonia / Blockchain scientist
Blockchain Architect Advisor
Chief Scientist
Advisor
BLOCKCHAIN SCIENTIST