Emanate
Emanate
Token: MN8


Revolution in Music Creation, Monetisation and Connection

ICO dates
Start date: 2018-07-30
End date:

Registrated in: Australia

Platform: EOS
Type: EOS

PREMIUM ICO

Emanate categories
Platform
Video
Emanate token sale
KYC passing required Yes | Whitelist Yes | Restriction for countries USA, China
Soft cap 5,000,000 USD
Hard cap 12,000,000 USD
Tokens for sale 88,000,000
Token distribution in ICO
42.3%
42.3%
Acceppting ETH, BTC
Emanate news, social
Emanate search trends in Google
Random whitepaper excerpts

CONTENTS
DISCLAIMER
VISION
3
Stage 1: Token distribution
26
Stage 2: Growth
26
4
Stage 3: Maturity
27
MUSIC LAW
ABSTRACT
5
Two-way marketplace
27
Supply
28
6
Demand
28
BACKGROUND
8
Use Cases
29
So what’s the problem?
9
Risks /Challenges
31
Emanate’s blockchain solutions
10
Legal use of audio
31
Choice of Blockchain
32
INTRODUCTION TO EMANATE
11
Scope
32
Music production and the Blockchain
12
Governance
32
Objectives
13
Formation phase
33
Team
13
Growth phase
33
PRODUCT/BUSINESS OVERVIEW
14
Maturity
33
Positioning
14
Management methods
33
MN8 Tokens
16
TECHNOLOGY AND DEVELOPMENT
34
Sale Phases
Private seed
Pre-sale
16

DISCLAIMER
IMPORTANT: This document will change through the course of the Emanate token sale and throughout the course of
the platform development. Blockchain Music Pty Ltd reserves the right to change any information contained within this
document at any time, without warning or further communication. The latest version should always be available at
http://www.emanate.live. Please check for the latest version before making any decisions that may be impacted by the
information.
This is a business, product and high-level white paper setting out the current and future developments of the Emanate
Platform and Emanate ecosystem by Blockchain Music Pty Ltd. This paper is for information purposes only and is not
a statement of future intent. Unless expressly specified otherwise, the products and innovations set out in this paper
are currently under development and are not currently in deployment. Blockchain Music Pty Ltd makes no warranties
or representations as to the successful development or implementation of such ...

VISION
Is to drive a global revolution in music creation,
monetisation and connection.
WHAT IS EMANATE?
The Emanate Audio Exchange Protocol is a
decentralised technology network designed to
facilitate instant value exchange and agreements
between musicians, listeners and other actors in
the music industry in ways never before possible.
MISSION
To broaden the middle class for musicians by
creating an alternative music industry ecosystem.
ETHOS
To share human connection and prosperity through
music.
4
©2018
...

A NOTE ON MUSIC L AW, DISTRIBUTION,
PUBLISHING RIGHTS, ROYALTIES AND
DIGITAL RIGHTS MANAGEMENT
Our entire artistic world is full of works inspired by and derived from others.
Without derivative works and collaboration, the artistic world would be only a
fraction of what it is today.
The laws and restrictions in this area are constantly evolving and Emanate aims
to be a key contributor to progressing workable standards that promote fairness
and openness in the blockchain enabled world.
Emanate will strive to adhere to standards and respect existing jurisdiction
laws. This may mean restricting or blocking some platform features to users in
some geographies.
Emanates aims to free artists from the restrictions that currently inhibit their
creativity and market access, whilst fairly rewarding the rightful owners of
original and derivative music works.
Our team is working with global experts to evolve the technologies and
processes that promote a vibrant, open, fair and econom...

ABSTR ACT
Emanate is an audio exchange protocol designed to enable producers,
distributors and influencers in the music industry ecosystem to connect via
blockchain based smart-contracts. The MN8 token is the cryptographic asset
that will be sold in the early stages of the Emanate maturation journey. The
tokens should be bought by those who wish to claim a position in the Emanate
ecosystem because they believe in a decentralised future for the music industry.
If the Internet were designed today it would look more like a distributed
blockchain network than a centralised server based system
(1)
. Similarly in the
music industry today, the road to monetising music can be highly centralised.
Neither serves the contemporary 21st century music technology needs or the
needs of the audiences.
(2)
Many problems exist for artists, remixers, DJs and labels; the payment lag for
creative works, the contractual complexities associated with collaborations,
difficulty licensing s...

ABSTR ACT
Emanate will be introduced to the music industry, by building D-apps on
our own Audio Exchange Protocol, in three main phases which align to our
technology development, token economy maturation and legal environment:
1. Smart collaborations
Emanate smart collaborations will enable artists to quickly exchange files,
projects and simple contracts to protect themselves in their day-to-day
collaboration workflow. In our commercial release smart-collaborations
with be seamlessly integrated with various aspects of the Emanate
platform and this forms the fundamental basis of the Audio Exchange
Protocol.
In earlier stages, the DApp will resemble a file sharing service with the
added protection of a blockchain-back smart-collaboration. In stage one
Emanate will also launch a basic streaming function in order to give artists
a home for their music.
2. Collaborative music marketplace
The second DAapp to be built by the team, is a music streaming and
collaboration m...

BACKGROUND
Emanate is a concept that was conceived by its founders many years ago. We
imagined a real-time audio marketplace where trending songs and remixes
that have just been released automatically appeared in the playlists of top
DJs in real-time as the audiences reacted to the emotion purveyed by the
producers. We believed that music influencers should be able to monetise their
playlists and blogs, and those who contribute to the community should pay less
for their music than passive listeners.
The Emanate team members have decades of experience in their respective
fields, and the concept described above resurfaced with the proliferation
of blockchain technology and cryptocurrency. We quickly realised that the
industry needed not just an application, but a full ecosystem that could one
day serve as an alternative music industry, built on a decentralised network.
We began writing, designing, networking and honing the ideas that have gone
into creating Emanate. Pedro Colaco had jus...

BACKGROUND
SO WHAT’S THE PROBLEM?
Legal, publishing and payment systems within the music industry only function
well for the artists and businesses at the very top, leaving the majority of
artists and businesses in unsustainable situations.
The core music industry processes have not evolved much from a time when
creating professional music was highly specialised, resource intensive,
expensive, slow and therefore only available to the well-financed and industry
elite and accessed via restrictive long-standing recording deals. Centralised
legacy structures, traditional contractual workflows, legals and revenue
collection mechanisms have not adapted to the digital age.
The industry’s inability to adapt led to widespread piracy that threatened the
sector’s viability in the early 2000s which did not serve anyone. Listeners were
disadvantage through poor quality content, lack of choice and access to an
ultimately dysfunctional industry where the artists suffered most.
The effec...

Emanate Roadmap

1
Q4 2017 - Q3 2018
Prototype & Sale:
Dsound
Emanate Demo
MN8 Token Sale
2
Q3 2018 - Q4 2019
Alpha phase:
Technical specification
Token Integration
Emanate Live Alpha
Partner Platform Integration
3
Q4 2018 - Q4 2019
Beta phase:
Emanate Live Beta
DAW Integration
4
2020
Production Release:
Emanate Live 1.0 Software Package
Blake Cannell
Blake Cannell Full-Stack Developer

Thomas Olsen
Thomas Olsen Head of Music

Ron Radge
Ron Radge Creative Director

Jac Chevalley
Jac Chevalley Media and Communications Manager

Michael Trainer
Advisor Michael Trainer Music and Blockchain Industry Advisor

John-Paul Thorbjornsen
Advisor John-Paul Thorbjornsen MasterNode Ventures Advisor

Jennifer Zanich
Advisor Jennifer Zanich Technology Start-up Advisor

Ed St John
Advisor Ed St John Music Industry Advisor

Matt Brown
Advisor Matt Brown Audio Engineering Advisor

Jonathan Hooker
Advisor Jonathan Hooker General Advisor

Meg Dennis
Advisor Meg Dennis Strategy Advisor

David Werba
Advisor David Werba Indie Artist and Blockchain Advisor

Daniel 'Kane Beatz' Johnson
Advisor Daniel 'Kane Beatz' Johnson Industry and Artist Advisor - Hip Hop/R&B

Jordy van Oostveen
Advisor Jordy van Oostveen Platform Growth Advisor - EU

Seth Cohen
Advisor Seth Cohen Artistic and Strategic Advisor

Seth Cohen
Seth Cohen
Artistic and Strategic Advisor
Co-Founder, Co-Director of Marketing