PlusCoin
PlusCoin
Token: PlusCoin


First people’s cryptocurrency

ICO dates
Start date: 2017-09-10
End date: 2017-12-31

Registrated in: Estonia

Platform: Ethereum
Type: ERC20

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https://pluscoin.io/ Screenshot
PlusCoin categories
Cryptocurrency Platform
PlusCoin whitepaper
PlusCoin token sale
KYC passing required No | Whitelist No | Restriction for countries No
Tokens for sale 10,100,000
Token distribution in ICO
40%
40%
Price 14.50 USD
Acceppting BTC, ETH, LTC, DASH
PlusCoin news, social
PlusCoin search trends in Google
Random whitepaper excerpts

Contents
1. About DS PLUS...............................................................................................................................................3
2. DS PLUS’s mission
..........................................................................................................................................4
3. DS PLUS Token and ICO.................................................................................................................................5
4. The business and financial models:..............................................................................................................6
5. Products enabling PlusCoin turnover ...........................................................................................................9
6. Force majeure circumstances and risk control ..........................................................................................10
7. Allocation of funds ...............................................................................................

1. About DS PLUS
Mobile marketing becomes a more important part of advertising with every passing
year:
Native mobile marketing platforms that attract and retain clients are being developed
at a tremendous rate, and new social and
information technologies are constantly
being developed. DS PLUS has existed for
little more than a year and has already
become a strong player in the mobile
marketing and lead generation industry.
The DS Plus platform is built to entice
people to make purchases and take
advantage of services offered by sellers
who are ready to show loyalty to their
customers.
We refer to the merchants on the
DS PLUS system as

partners.

As of the
current moment, we have 1,496 partners
and our system is in operation at 8,027
locations throughout Russia and in parts
of Europe. These numbers are growing by
the day (fig. 1: DS PLUS partner
locations). Our partners include both
r...

2. DS PLUS’s mission
We are creating an independent tool facilitating the distribution of crypto-cashback
1
,
for use by our partners.
What is the state of cashback as a tool today? There are several services within the e-
commerce market that successfully facilitate the return of a certain percentage of the
purchase price when purchases are made from major online retailers. But using these
services involves a series of operations that are quite complicated for the average
purchaser, and the latter sometimes has to wait as long as two months before the cashback
arrives; in addition, the cashback reward must then then be shared with the service that
provided it. In offline retail, cashback is a prerogative of the banks. Cashback is paid a
month later, and in the majority of cases the reward amounts to only 1-2% of the purchase
price. There are, of course, a number of bank partners who pay as much as 15% to the user,
but this usually involves retailers that do not cause particular int...

3. DS PLUS Token and ICO
This project calls for crowdfunding investment in the First PlusCoin Token, which is
based on the Ethereum blockchain platform.
The first stage of the project
is the presale of First PlusCoin tokens, which will take place
between August 4 and August 15: during this period 100,000 tokens will be distributed at a
price of $5 each.
The First PlusCoin token ICO, accepting payment in Bitcoin, LiteCoin, Ethereum,
DASH, etc. (‘Fundraising (ICO)’), will take place between September 10
th and November
10
th
, 2017.
1 The First PlusCoin Token is a package containing 3300 PlusCoin (the final token).
In the first phase
(20 days, or 3,000,000 Tokens + 400,000 bounty) of the ICO, First PlusCoin
Tokens will be sold at a price of $10 per token.
In the second phase
(20 days, or 3,000,000 tokens + 300,000 bounty) of the ICO, First
PlusCoin Tokens will be sold at a price of $11.50 per token.
In the third phase
(the last 22...

the ICO will be destroyed. Besides the 10,000,000 tokens to be released during the ICO, DS
PLUS will also distribute 9,000,000 First PlusCoin tokens (29,700,000,000 PlusCoin) into
infrastructure circulation. 6,000,000 First PlusCoin tokens will form a reserve fund that will
also be released into the infrastructure on an emergency basis if there is ever an
insufficient quantity in circulation. The distribution of all First PlusCoin Tokens is shown in
fig. 2.
Distribution of all First PlusCoin Tokens
Pre

ICO
100,000
ICO
10,000,000
Included in circulation (building an
9,000,000
infrastructure)
Reserve
6,000,000
1 First PlusCoin Token = 3300 PlusCoin
fig. 2. Distribution of all First PlusCoin Tokens
DS Plus does not use services of escrow during the ICO because it offers an already
well-functioning product to the audience which you can use immediately after getting your
PlusCoin.
4. The business and financial models:

percentage of the sale price that he is ready to give the user as a cashback. The total
quantity of PlusCoin that is paid to the user as a result of the transaction is according to the
formula:
where
A
is the volume of the user’s purchase and
USD price
is the current value of the US
dollar expressed in the traditional currency in which the purchase takes place.
PlusCoin may also be distributed when the user visits the partner. The visit can be
registered by geolocation and with iBeacon sensors installed by partners.
An important aspect of DS PLUS’s operations is the segmentation of its partners into
three types:
1. Cold

a partner who is unprepared to take control and pay out PlusCoin independently:
in this case, DS PLUS or another market lead generator working with PlusCoin takes on
control over PlusCoin payouts;
2. Second-order partner

prepared to go over to the new system and independently
control payments of PlusC...

operate as follows:
1. The user places an order for a product with the store, and receives a notification that his
order is being reviewed;
2. The order is passed to the processing center, then to exchangers or specialized market
players. One of these players approves the order and sends the traditional currency to
the partner, receiving the PlusCoin from the user. Different groups of goods will have
different maximum values for the price-increase coefficient N.
Users who understand the status of PlusCoin will be able to distribute their
accumulated coins themselves (exchangers, exchange markets, etc.). For convenience, the
DS PLUS app will offer integrated functionality to aggregate exchangers, and also the ability
to transfer PlusCoin from one user to another (P2P) using a wallet interface.
fig. 3
fig. 4
Transaction with a first-order partner
The schema shows various user states:
USER 1 - accumulating PlusCoin, USER 2 - buying
goods using PlusCoin.
Transaction w...

fig. 5
How the app will works for users.
5. Products enabling the PlusCoin turnover
The following products are being developed to enable deeper integration of PlusCoin
into traditional market relations, and also to ensure the decentralized circulation of crypto
funds:
1.
MarketPlace aggregator:
For partners who are unwilling or unable to accept PlusCoin as payment for their
products (second-order partners), we offer the chance to become a participant in the
system and to earn profit in a traditional currency. We are developing a product for this
purpose with an open API and transparent principles of operation: The second-order
...

PlusCoin Roadmap

1
09/2017 - ICO
2
11/2017 - Branch Offices
3
11/2017 - Stock Exchange
4
12/2017 - Marketplace
5
01/2018 - P2P
6
02/2018 - Integrated Bestchange
7
03/2018 - Cryptoscoring
8
05/2018 - P2P Credit
Leonid Chernigov
Leonid Chernigov product manager

Nikita Arsentiev
Nikita Arsentiev UX/UI Designer

Denis Golub
Denis Golub PR manager

Vugar Pashadjanov
Vugar Pashadjanov Finance consultant

Pavel Protasov
Pavel Protasov Leading IOS developer

Kirill Ermolovich
Kirill Ermolovich Leading Android developer

Aleksey Agildin
Aleksey Agildin Full-stack developer

Ivan Sennov
Ivan Sennov Leading web developer

Alexey Zarya
Advisors Alexey Zarya Business Analyst. Analyst – ICOBOX.

Alex Linenko
Advisors Alex Linenko Lead Business Development manager at ICOBox.

Aleksandr Minakov
Advisors Aleksandr Minakov ?ead of Investor Relations – ICOBox. Blockchain Visioner and Enthusiast. ICO and Token Sales Advisory.

Rumen Slavchov
Advisors Rumen Slavchov Chief Relationship Officer - Sales Manager

Rumen Slavchov
Rumen Slavchov
Chief Relationship Officer - Sales Manager
PR, IR, Marketing and Stucturing
Chief Relationship Officer | Sales Manager | ICO Marketing
Marketing Advisor
Marketing Advisor
Blockchain & Marketing Expert
ICO Advisor - Strategy Top 12 ICO Advisor
Marketing Manager
Blockchain & Marketing Expert
Alex Linenko
Alex Linenko
Lead Business Development manager at ICOBox.
Tokenomics, business and financial model, strategy.
Lead Business Developer
Tokenomics, business and financial model, strategy
Advisor
Advisor, Tokenization Expert
Tokenization Expert
Lead Business Development manager at ICOBox
ALEX LINENKO
ALEX LINENKO
TOKENOMICS STRATEGY
Alexey Zarya
Alexey Zarya
Business Analyst. Analyst – ICOBOX.
Business Analyst
Simone Giacomelli
Simone Giacomelli
Blockchain Developer
Founder at Vulpem
Blockchain Specialist