SgamePro
SgamePro
Token: SGM


The First Mobile Game Aggregator

ICO dates
Start date:
End date:

Registrated in: Switzerland

Platform: Ethereum
Type: ERC20

PREMIUM ICO

SgamePro categories
Media
SgamePro token sale
KYC passing required Yes | Whitelist No | Restriction for countries USA
Tokens for sale 194,000,000
Token distribution in ICO
55%
55%
Acceppting ETH
SgamePro news, social
SgamePro search trends in Google
Random whitepaper excerpts

EXECUTIVE SUMMARY
Sgame Pro is a mobile gaming Platform aggregator (“Sgame Pro”), owned by Sgame SA a Swiss based
company (the “Company”). Under development since 2016, Sgame Pro successfully launched its Alpha
version in 2017 achieving over 50,000 downloads with no marketing spending. Sgame Pro is entirely focused
on the rapidly growing mobile gaming industry and has developed two major technical innovations:
First, Sgame Pro enables players (“Player” or “Players”) to be rewarded with our newly issued utility
crypto-token (“Sgame Coin” or “SGM”) while simply playing the world’s most popular mobile games.
SGM will be (i) the only way to access and benefit from the Sgame Pro Platform and (ii) the sole settle-
ment method for all transactions with the Sgame Pro ecosystem.
Second, Sgame Pro aggregates the fragmented sector of independent and major game publishers (
“Publisher” or “Publishers”) into a one-stop-shop gaming Platform. On Sgame Pro, Players will not only
be able ...

THE MOBILE GAMING ECONOMY
EXISTING WORKFLOW
User plays a mobile game
ADV & IAP in the game
generate Fiat
Publisher takes 100%
of generated value
The current economic flow in the
mobile gaming world is straight-
forward with a direct connection
between the Player, the advertis-
ing provider and in-app purchas-
es: Players play games and all
revenue generated go to the
Publisher
SGAME PRO WORKFLOW
User plays a mobile game
via Sgame Pro
Sgame Pro
ADV & IAP in the game
generate Fiat
Publisher takes 100%
of generated value
The Sgame Pro solution is complimentary, the existing flow is unchanged, however both the
Player and the Publisher now also gain SGM based on game length and challenges completed
Sgame Pro | WHITE PAPER
3
...

TABLE OF CONTENTS
1. THE MARKET ...................................................................................................................................... 5
1.1 - Overview ............................................................................................................................................ 5
1.2 - Single player games in a multiplayer revenue world ...................................................................... 5
1.3 - The market opportunities ................................................................................................................. 6
2. ADDRESSING MARKET NEEDS ............................................................................................................. 7
2.1 - For Players ........................................................................................................................................ 7
2.2 - For Publishers ..................................................................................................................................

1. THE MARKET
1.1 - OVERVIEW
With almost 20% YoY growth, the global mobile gaming market remains the stand out segment of the overall
gaming market which itself is forecast to grow at a 3 year CAGR of 9.4% to $142bn. The main drivers behind
this are increasing smartphone adoption, improving mobile internet connectivity and the ever growing
number of high quality mobile games.
Mobile as the largest source of gaming revenue has paved the way for a new array of business models and
integrated payment solutions ranging from subscriptions fee, pay-per-play, in-app purchase (IAP), royalty to
premium account, upgrade remunerations and - most importantly - advertising in app (ADV).
42%
MOBILE
$46.1Bn
+19.3% YoY
TABLET GAMES
$10.8Bn
+11.4% YoY
(SMART)PHONE GAMES
$35.3Bn
+22% YoY
10%
4%
23%
2017 TOTAL
32%
$108.9Bn
+7.8% YoY
31%
27%
PC
$29.4Bn
-2.6% YoY
BROWSER PC GAMES
<...

GAMES AVAILABLE ON IOS/ANDROID
$30.3Bn
IAP/ADV EARNINGS
$15.8Bn
Single player
Multi player
Single player
Multi player
Publishers are well aware of this and would be eager to convert all single player games into multiplayer,
however significant technical challenges arise. Dealing with network latency issues and movement predic-
tion are difficult problems to solve once a game has been launched and is played on millions of devices.
1.3 - THE MARKET OPPORTUNITIES
After almost 2 years of research and analysis, we have identified the following market needs that the Sgame
Pro Platform will help resolve:
PLAYERS
Drop of attention in
single player games
Intrusive ADV
Lack of centralized
location for new game
release information
PUBLISHERS
Expensive and
inefficient user
acquisition
User retention
Suboptimal ADV and
IAP revenues
INFLUENCERS
Decreasing effectiveness
of traditional soci...

2. ADDRESSING MARKET NEEDS
Sgame Pro is a game aggregator and community where Players are rewarded in SGM by:
• Playing iOS and Android mobile games from the world’s best Publishers
• Challenging other Players
• Streaming their Challenges to millions of Players
• Taking part in targeted actions via a personalized Offer Wall
Players will be able to use SGM to redeem a large number of digital and physical goods on the internal Sgame
Pro marketplace (hereinafter “Sgame Marketplace”) and on Publishers’ digital stores. In addition, Players will
be able to transfer SGM from their internal Sgame Pro wallet (the “SWallet”) to their external ERC-20 compat-
ible wallet (the “Personal Wallet”).
Building on the success of Sgame Pro’s Alpha version that rapidly achieved 50,000 users in 2017 with no
marketing spend, a Beta version of the Sgame Pro Platform will be released in May 2018, with an extensive
new features roadmap over the course of 2018
2.1 - FOR PLAYERS
Sgame P...

Rewards are game specific: Time & effort in one
game cannot be leveraged in other games to
boost performance or purchase digital goods.
Crypto mining barriers to entry: Mining requires
significant financial investment and technical
know-how, which act as steep barriers to entry.
SGM can be used across all the Sgame Pro’s
games and on the Sgame Marketplace.
The SGM rewarding protocol “Proof of Play”
simulates a mining experience by rewarding
time and effort spent on Sgame Pro.
2.2 - FOR PUBLISHERS
Sgame Pro offers Publishers a simple and innovative way to promote games. Publishers will have the option
to reward Players with bonus payments in SGM, provide special rewards in Challenges as well as directly
involve Sgame Pro’s Influencers.
Sgame Pro provides unparalleled access to key Influencers such as Pewdiepie (60mln followers), giving
Publishers free global marketing. In addition, Sgame Pro offers Publishers an entirely new revenue stream as
they will ...

2.3 - FOR INFLUENCERS
Sgame Pro allows Influencers to monetize their followers through a referral system which generates an
ongoing revenue stream for every lead, regardless of whether the lead remains an Influencer’s follower in the
long-term.
NEEDS
Commercial: the main income source for
Influencers’ no longer comes from traditional
social media Platforms (YouTube™, Instagram™,
etc) but rather from private companies trying to
promote products. If not careful this can act as
a distraction and detract followers.
Follower churn: follower churn is high and is
intrinsically linked to the latest gaming trends,
leading to highly unpredictable earnings.
SOLUTIONS
Sgame Pro offers an attractive referral system
providing Influencers the opportunity to mone-
tise their following without compromising their
image.
Every referral will be rewarded with part of the
SGM earned by the newly introduced Player,
without time limit and regardless of...

SgamePro Roadmap

1
November 2016
Project start.
2
April 2017
Development phase start.
3
October 2017
Alpha Version launch.
4
January 2018
Partnerships with Influencers & Publishers.
5
March 2018
SGM Pre-Sale.
6
April 2018
Platform blockchain integration.
7
Q2 2018
Launch of Version 1.0
Main Token Sale.
8
July 2018
Expansion of partnerships with Influencers & Publishers.
9
November 2018
Launch of Version 2.0 (extensive set of new features added)
Marketing campaign US/EU.
10
March 2019
Target user base of 1mm.
11
May 2019
Marketing campaign Asia.
12
September 2019
Target user base 3mm.
Gip Cutrino
Gip Cutrino FOUNDER & CEO

Nicola Rizzo
Nicola Rizzo CO-FOUNDER & CFO

Domenico Ferrari
Domenico Ferrari VP OF ENGINEERING

Ale Menegotti
Ale Menegotti GAMES DEV MANAGER

Andrea Sala
Andrea Sala COMMUNITY MANAGER

Giuseppe Rizzo
Giuseppe Rizzo FINANCE MANAGER

Davide Bisognin
Davide Bisognin GAME MARKET

Simone Bortolan
Simone Bortolan GAME MARKET

Pietro Ferro
Pietro Ferro BUSINESS DEV

Jennifer Rugghia
Jennifer Rugghia EVENTS MANAGER

Aaron Cesaro
Aaron Cesaro BLOCKCHAIN DEV

Igor Pezzilli
Igor Pezzilli ADVISOR - BUSINESS

Roman Hammerl
Roman Hammerl ADVISOR - FINANCE

Robert Taylor
Robert Taylor ADVISOR - CRYPTO

Lars Schlichting
Lars Schlichting ADVISOR - LEGAL

Marzia Bisognin
Marzia Bisognin PARTNER - INFLUENCER

Ignacio Sepulveda
Ignacio Sepulveda PARTNER - TWEAKBOX

Lars Schlichting
Lars Schlichting
ADVISOR - LEGAL
LEADING SWISS CRYPTO LAWYER
LEADING SWISS CRYPTO LAWYER
Legal Advisor
Natale Ferrara
Natale Ferrara
CO-FOUNDER
Founder
Founder & ICO Advisor