Sharpay ICO

Contents
Summary ����������������������������������������������������������������������������������������� 3
Market ��������������������������������������������������������������������������������������������� 5
Subject����������������������������������������������������������������������������������������� 6
Sharpay Solution������������������������������������������������������������������...

Summary
There are 1 bln sites in the world and the number is growing by 5-7%
annually. However, only 3% of them use share buttons – only 30 mln sites.
With over 3 bln people using social networks, of which 10% are active
users, the social network advertising spending is expected to grow up
to $50 billion in 2019. The most popular users in social networks, for
example, top Instagram influencers, have been earning money using their
popularity through social network advertising.
Sharpay
will help all the social active users to monetize their popularity
by earning crypto currency.
Sharpay
is a unique technological and very simple share button. Sites
put the button under any content instead of other old sharing buttons
and users get rewards for sharing. The system has fraud protection, bot
defense with audience targeting possibility based on CPV (cost per visit)
payments.
The innovation of
Sharpay
— blockchain profit for sharing with tokens and

with a POS-basis), followed by the migration of tokens - the blockchain
will be used for issuing, distributing tokens between sites and users for
social activity, and storing the information.
Starting from the second stage, the profit from the blockchain will gain not
only more users, but also more sites to install Sharpay button.
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Market
People have always been sharing news, thoughts and ideas. A switch to
online communication has significantly increased the number of people
engaged in information exchange process as well as the volume of content
being distributed. Today, any Internet project by all means wants to
increase its appearance through different potential traffic sources, such
as blogs, social media and forums. Visitor flow is money, reputation and
business growth. Posting content in the social space is an integral part
of search engine optimization. The number of platforms in the Internet
engaged in social communications through information sharing increases
every day. It’s already hard to imagine our life without this tool. We
communicate, get acquainted with each other, promote our business, read
news by sharing.
Content sharing from websites to user pages on the social media appeared
more than 10 years ago when Facebook, Twitter, VKontakte etc. became
popular all over the world. Initially...

97%
70%
10%
6%
14%
AddThis
ShareThis
AddToAny
Others
No button
As reported by Zenith Optimedia, the amount spent on SMM (social
media marketing) all over the world will grow by 72% by 2019 — up to
$50 billion — and will keep growing.
Source: https://www.zenithmedia.com/social-media-ads-hit-us50bn-
2019-catching-newspapers/
Subject
It’s been more than ten years since social media, share buttons
and aggregators appeared in the market, but the traditional sharing
technology has not actually changed. This is, however, strange for the
fast-growing market of Internet solutions.
Traditional sharing: sharing action repeated for each new social media
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...

Why hasn’t traditional sharing been developing? Because IT-companies
don’t see any great economical value working on this tool — monetizing
methods have been limited for this technology. The first blockchain-based
technologies may give a powerful impetus to the development of Internet
advertisement through sharing.
Sharpay Solution
Sharpay
is a share button of the next generation, which allows for one-
click distribution of the content on social media with targeting and reward
for click-through. As opposed to traditional analogues,
Sharpay
provides
multisharing of information, i.e. it makes it possible for users to one-
click post the content on their pages on multiple social media at a time.
Information posting becomes more convenient; moreover, after sharing
each user gets blockchain-based tokens.
Sharpay
is a new simple hi-tech blockchain-based SMM-tool for websites
with embedded economic model of process incentive.
Sharpay
butt...

Websites distributing content are interested in activeness of popular
users who have millions of subscribers, but their interaction is often
spontaneous (such as in Instagram).
Sharpay
provides the market with
the new instrument, which makes counter-activity systematic. End users
are essentially the main beneficiaries of
Sharpay
.
Sharpay
as it is, makes the market generally better.It simplified the way
various economic agents to find and communicate with each other, and
the information of products and services will be distributed faster than
ever.
With all the above-listed multiplied by technological leap due to blockchain
popularization and tokenization of the old technologies, the window
for revolutionary possibilities for creation, development and success of
Sharpay
project is opened.
How the button looks like
The sharpay button can look like anything, for example, like on this page,
or it can be customized for the design of th...

Sharpay Mission and Formula
The mission of
Sharpay
is to provide both websites and users of
social media with the new, mutually beneficial, convenient, automated
instrument for the promotion of content and goods. For the websites: to
increase their content (information and goods) distribution conversions;
and for the users: to get rewards (i.e. gaining digital tokens) by
distributing the content using a simple multsharing button.
You share — we pay.
Sharing is the new mining.
Get your
Sharpay!
Multisharing + Its stimulation by tokens = increase in conversion
of websites’ content distribution on social media, websites’
traffic and internal KPI growing (number of active users, views,
registrations, sales etc.) + Convenience and possibility of gaining
tokens for the users (digital currency, crypto-currency).
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