Snapparazzi - Be The World’s Eye ICO
Take photos and videos of unique events that you are witnessing during your daily routine. Use the Snapparazzi app to sell them to local and global media outlets, getting paid immediately! Reporters, Content Creators, Moderators and Viewers earn SNPC
PreICO dates
Start date: 2018-09-14
End date: 2018-10-12
ICO dates
Start date: 2018-10-15
End date: 2018-11-30
Registrated in: Malta
Platform: Ethereum
Type: ERC20
PREMIUM ICO
HARA
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Video
KYC passing required No |
Whitelist No |
Restriction for countries
China,Korea,USA
| Soft cap | 10000000 USD |
| Hard cap | 59000000 USD |
| Tokens for sale | 514500000 |
| Token distribution in ICO |
| Price in PreICO | 1 SNPC = 0,135 USD |
| Minimal investment | 100 USD |
| Acceppting | BTC,ETH,FIAT |
Be The World’s Eye - You share your footage with us. We share the profits with you!
Everyone, everywhere can earn SnapCoin ==> Breaking news reporters, Moderators, Viewers and Content Creators
---
2 MVP :
Snapparazzi TV (for content creators): https://www.snapparazzi.tv/
Auction platform (which allow reporters to sell their video to the media) : https://snapparazzi.tech/
---
Snapparazzi is a decentralised independent media sharing & advertising platform, utilising blockchain technology and offering everyone SnapCoin rewards.
Snapparazzi permanently solves the problem of incomplete media coverage. With over 2.3 billion smartphones in the world in 2017, every user can potentially become a unique and unrivalled source of exclusive footage or photos of newsworthy events.
When an event of political, social or entertainment value occurs randomly somewhere in the world, a TV or news crew is not always there to capture it. However, anyone with a smartphone and the Snapparazzi App can record it and earn money by selling it for broadcast to a willing buyer - be it a local news station, a global media giant, or an online news outlet.
The Snapparazzi platform aims to disrupt the video-on-demand and digital ad spending markets, which will be worth $90 billion and $291 billion respectively by 2020.
We are striving to be a self-governing global circle of members offering authentic news and events broadcasting with a decentralized reward system.
Snapparazzi is everywhere, because smartphones are everywhere!
Snapparazzi - Be The World’s Eye search trends in Google
Disclaimer
The information set forth in this document may not be exhaustive and does not
imply any elements of a contractual relationship. The content of this document is
not binding for Snapparazzi Ltd (“Snapparazzi” ) and its a
ffi
liates and Snapparazzi
reserves the right to change, modify, add, or remove portions of this document
for any reason at any time before, during and after the sale of Snapparazzi tokens
by posting the amended document on the website.
This document does not constitute an investment, legal, tax, regulatory,
fi
nancial, a ccounting o r o ther a dvice, a nd t his d ocument i s n ot i ntended t o
provide the sole basis for any evaluation of a transaction on acquiring of the
Snapparazzi tokens (SnapCoin). Prior to acquiring the Snapparazzi tokens, a
prospective purchaser should consult with his/her own legal, investment, tax,
accounting, and other advisors to determine the potential bene
fi
ts, b urdens,
and other consequences of ...
Snapparazzi neither o
ff
ers or distributes the SNAPPARAZZI tokens nor carries on
a business (activity) in any countries and territories where transactions in
respect of, or with use of, digital coins fall under the restrictive regulations or
require from Snapparazzi to be registered or licensed with any applicable
governmental authorities.
Each purchaser of the SNAPPARAZZI tokens is reminded that this document
has been presented to him/her on the basis that he/she is a person into
whose attention the document may be lawfully presented in accordance
with the laws of the purchaser’s jurisdiction. It is the responsibility of each
potential purchaser of the SNAPPARAZZI token to determine if the purchaser
can legally purchase the SNAPPARAZZI tokens in the purchaser’s
jurisdiction and whether the purchaser can then resell the SNAPPARAZZI
tokens to another purchaser in any given jurisdiction.
Certain statements, estimates and financial information
D
ontained in
TABLE OF CONTENTS
EXECUTIVE SUMMARY
6
THE CHALLENGE - THE BETTER VIDEO, AT BETTER PRICES
8
•
THE DECLINING IMPORTANCE OF TRADITIONAL MEDIA
8
•
THE ISSUE OF 3RD PARTY ADVERTISING
12
•
LIMITED CONTENT MONETIZATION
12
•
COPYRIGHT ISSUES
13
THE OPPORTUNITY - THE BOOMING DIGITAL VIDEO SECTOR
14
• YOUTUBE
22
• SNAPCHAT
26
• FACEBOOK/INSTAGRAM
27
SNAPPARAZZI - THE SOLUTION
29
SNAPPARAZZI - MAIN APP FEATURES
32
• THE GEOLOCALISATION FEATURE - BE AT THE RIGHT PLACE, AT THE RIGHT TIME
32
• SNAPCOIN - GET PAID ANYWHERE, ANYTIME
32
• THE VIDEO SCREENING FEATURE - PUTTING THE RIGHT PRICE ON YOUR CONTENT
33
THE BUSINESS MODEL
34
• HOW SNAPPARAZZI CALCULATES REVENUE DISTRIBUTION
3
5
• CREATOR REVENUE DISTRIBUTION
3
6
• VIEWER REVENUE DISTRIBUTION
3
7
<...
Executive Summary
Snapparazzi is a revolutionary Blockchain-based platform where users get paid
for the media content they generate. Snapparazzi revolves around
users creating photos and videos which can be sold to TV, newspapers and
other media outlets. App users therefore become freelance reporters
whenever they film or photograph events of major importance during their
daily lives.
Snapparazzi permanently solves the problem of incomplete media
coverage.
With over 2.3 billion smartphones in the world in 2017,
every user
can become a potentially unique and unrivalled source of exclusive footage
and photos of newsworthy events. When an event of political, social or
entertainment value occurs randomly somewhere in the world, a TV or news
crew is not always there to capture it. However, anyone with a smartphone and
the Snapparazzi app can record it and earn money by selling it for broadcast
to a willing buyer - be it a local news station, a global media giant like CNN
parties on a case-by-case basis through an open action system, depending on
quality, marketability, subject etc.
Snapparazzi earns money by charging commissions on the transaction value of
the generated content. Large scale and regular buyers of content (i.e. global
media
Snapparazzi users that generate high volumes of content are also provided
special fees to ensure that they maximise their earnings Snapparazzi earns
money by charging commissions on the transaction value of the generated
content. Large scale and regular buyers of content (i.e. global media giants) are
o
ff
ered special commission schemes that lower their overall fees. Snappa-
razzi users that generate high
volumes of content are also provided special fees to ensure that they maximise
their earnings.
The Snapparazzi’s o
ff
er aims to disrupt a video- on- demand and digital
ad
spending markets, which will
be worth $90 billion and $285 billion respectively
by 2020.
The Challenge - Better Video Content,
At Better Prices
The current video content market has a variety of disadvantages
both for users and media companies. Among them:
THE DECLINING IMPORTANCE
OF TRADITIONAL MEDIA
Traditional media outlets (TV, Radio & Print) are declining in importance compared
to
online platforms. A survey by the Pew Center indicates that the percentage of
American adults who regularly use TV to get
news fell from 57% to 50% between
2016 and 2017,
while those who use online services to get news rose
from 38% to 43%:
8
...
% of U.S adults who often get
news on each platform
57%
19-point
gap
38%
25%
20%
2016
Television
Online
Radio
Newspapers
50
7-point
gap
43
25
18
2017
Viewing in the U.S. and U.K. has
declined by 3%-4% per year
on average
since 2012. Consumer demographics also play a role, with younger
generations opting more consistently for online content as a source
of information and entertainment. American
millennials
prefer YouTube
over traditional TV at a ratio of 2 to 1, and
52% of them get their news online
compared to only 23% via TV.
9
...
The amount of video content consumed by medium is also shifting rapidly. The
average time spent watching video by U.S. adults is expected to remain almost
unchanged between 2015 and 2019. Nevertheless, video content viewed via digital
video devices(smartphones/computers) is
expected to grow from 1:01 to 1:26,
eroding the share held by TV
Average Time Spent per Day with Video by US Adults,
by Device, 2015-2019
hrs:mins
5:11
5:15
5:14
5:14
5:13
1:01
1:10
1:17
1:22
1:26
4:10
4:05
3:58
3:52
3:47
2015
TV
2016
2017
Digital video devices
2018
2019
10
...
Snapparazzi - Be The World’s Eye Roadmap
July, 2017
Snapparazzi concept is born
November, 2017
Private funding secured to launch the Snapparazzi project
January, 2018
Team of developers begin work on the application architecture, developing the Snapparazzi app engine from scratch
June, 2018
Snapparazzi Company structure;
Whitepaper Release;
Website launched;
Private Sale start Week 4
July, 2018
Private Sale;
Development and Marketing;
Team expansion
August, 2018
Auction platform development;
Token smart contract
September, 2018
Pre ICO start Week 2;
Pre ICO end Week 4;
MVP release:
1/Snapparazzi TV (for content creators): https://www.snapparazzi.tv/
2/Auction platform (which allow reporters to sell their video to the media) : https://snapparazzi.tech/
October, 2018
ICO start week 1;
ICO end week 4
November, 2018
Snapparazzi App beta testing;
SnapCoin Token released on the market exchanges;
Team expansion
December, 2018
Snapparazzi App released to the public via the App store and Playstore
Q1, 2019
Opening strategic offices in Europe/USA/Asia;
Strategic partnership with media companies
Q2, 2019
Release beta of live broadcasting features
Alex Linenko
ICO Strategist
ALEX LINENKO
Alexandre Orfevre
Community Grow Advisor
Anton Adamansky
Blockchain Developer
Giovanni Casagrande
Growth Hacking Expert
Nancy Boisvert
ICO Strategic Marketing and Consulting
Roman Karimov
ICO and Business Strategist
Vyacheslav Tyutyunkov
Blockchain Developer
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