SocialMedia.Market
SocialMedia.Market
Token: SMT


Blockchain influencer marketing platform

ICO dates
Start date: 2018-02-09
End date: 2018-03-16

Registrated in: Ukraine

Platform: Ethereum

PREMIUM ICO

https://socialmedia.market/ Screenshot
SocialMedia.Market categories
Media
Video
SocialMedia.Market token sale
KYC passing required Yes | Whitelist No | Restriction for countries USA
Hard cap 16,000 ETH
Tokens for sale 40,000,000
Token distribution in ICO
80%
80%
Price 1 ETH = 2,500 SMT
Price in PreICO 1 ETH = 3,000 SMT
Minimal investment 0.1 ETH
Acceppting ETH, BTC, LTC, XRP, BCH, DASH, DOGE, ETC, NEO, XMR, ZEC
SocialMedia.Market news, social
SocialMedia.Market search trends in Google
Random whitepaper excerpts

CONTENTS
CONTENTS
DISCLAIMER OF LIABILITY
1. INTRODUCTION
1.1. ADVANTAGES OF SOCIAMEDIA.MARKET PLATFORM
1.2. ADVANTAGES OF SOCIAL MEDIA TOKEN (SMT)
2. THE INFLUENCER MARKET OPPORTUNITY
2.1. WHAT IS INFLUENCER MARKETING
2.2. MARKET OVERVIEW
2.3. INFLUENCER MARKETING CHALLENGES (PROBLEM DEFINITION)
3. SOLUTION
3.1. OVERVIEW
3.2. ECOSYSTEM PARTICIPANT
3.3. SOCIALMEDIA.MARKET FEATURES AND BENEFITS
3.4. FEATURES AND BENEFITS OF SOCIALMEDIA.MARKET FOR BRANDS
& ADVERTISERS
3.5. FEATURES FOR INFLUENCERS
3.6. FEATURES AND BENEFITS OF SOCIALMEDIA.MARKET FOR AGENTS
3.7. HOW IT WORKS?
3.7.1. CAMPAIGN AND SMART CONTRACT CREATION FOR ADVERTISERS
3.7.2. INFLUENCER PROFILE VERIFICATION AND INTERACTION WITH
BRANDS
3.7.3. DECENTRALIZED DISPUTE SOLUTION
3.7.4 RATING SYSTEM
3.7.5. DATA SCIENCE
3.6. COMPETITIVE ADVANTAGES
4. PLATFORM AND TOKEN ECONOMY
4.1. BUSINESS MODEL
4.2. SOCIAL MEDIA TOKEN
...

4.3. ADOPTION
5. TECHNOLOGY OVERVIEW
5.1 CONCEPT OF BUILDING AN APPLICATION
5.2 ARCHITECTURE
5.3 DOCKERIZING
5.4 ORCHESTRATION OF CONTAINERS
5.5 COMMUNICATION BETWEEN SERVICES
5.6 CLOUD AS A METHOD OF APPLICATION STORAGE
5.7 APPLICATION DEVELOPMENT AND SUPPORT
5.8 BASIC TECHNOLOGY STACK
6. DEVELOPMENT AND ECOSYSTEM EXPANSION PLAN
6.1
.
ROADMAP
6.2
.
MARKETING STRATEGY
6.3
.
GEOGRAPHICAL EXPANSION
6.4
.
REVENUE FORECAST
7. TOKEN DISTRIBUTION
7.1
.
OVERVIEW
7.2
.
TOKEN SALE: PHASE #1
7.3
.
TOKEN SALE: PHASE #2
7.4. KNOW YOUR CUSTOMER (“KYC”)
7.
5
. USE OF FUNDS
7.
6
.
BOUNTY AND REFERRAL PROGRAMS
8. TEAM
8.1
.
OUR TEAM
8.2 OUR ADVIS
O
RS
9. MEDIA
10. CONTACTS
11. RISK FACTORS
12
.
SOURCES
3
...

DISCLAIMER OF LIABILITY
PLEASE REVIEW CAREFULLY THE PRESENT SECTION “DISCLAIMER OF LIABILITY”. IF YOU HAVE ANY
DOUBTS AS TO WHAT ACTIONS YOU SHOULD TAKE, WE RECOMMEND THAT YOU CONSULT WITH
YOUR LEGAL, FINANCIAL, TAX OR OTHER PROFESSIONAL ADVISOR(S). No part of this Whitepaper
is to be reproduced, distributed or disseminated without including this section “Disclaimer of
Liability”.
The sole purpose of this Whitepaper is to present SocialMedia.Market and SMT tokens to poten-
tial token holders in connection with the proposed ICO. The information is provided for INFORMA-
TION PURPOSES only. It may not be exhaustive and doesn’t imply any elements of a contractual
relationship or obligations. Despite the fact that we make every effort to ensure the accuracy, up
to date and relevance of any material in this Whitepaper, this document and materials contained
herein are not professional advice and in no way constitutes the provision of professional advice
of any kind. Further, SocialMedia.Market r...

the applicable laws, regulatory requirements or rules have been complied with.
You don’t have the right and shouldn’t buy SMT tokens if you are (i) a green card holder of the
United States of America, or (ii) a citizen or a resident (tax or otherwise) of the United States of
America, Puerto Rico, the Virgin Islands of United States, or any other possessions of the United
States of America, or person of that states, or (iii) a citizen or resident (tax or otherwise) of any
country or territory where transactions with digital tokens and/or digital currencies are prohibited
or in any other manner restricted by applicable laws. (“Person” is generally defined as a natural
person residing in the relevant state or any entity organized or incorporated under the laws of
the relevant state).
Purchased tokens cannot
be offered or distributed as well as cannot be
resold or otherwise alienated by their holders to
mentioned persons. It is your sole responsibility
to establish, by consulting (if ...

materially from the estimates or the results implied or expressed in such forward-looking state-
ments. Further, all examples of calculation of income and profits used in this Whitepaper were
provided only for demonstration purposes or for demonstrating the industry’s averages. For
avoidance of doubt, nothing contained in this Whitepaper is or may be relied upon as a guaran-
tee, promise, representation or undertaking as to the future performance of
SocialMedia.Market
and/or SMT token, and/or promise or guarantee of future profit resulting
from purchase of SMT
token.
SMT tokens cannot be used for any purposes other than as provided in this Whitepaper, including
but not limited to, any investment, speculative or other financial purposes. SMT tokens confer no
other rights in any form, including but not limited to any ownership, distribution (including, but
not limited to, profit), redemption, liquidation, property (including all forms of intellectual proper
-
ty), or other financial...

1. INTRODUCTION
In a world of rising digital content consumption where traditional media resources are losing their
audience daily, brands and companies are increasing their digital marketing budgets. Nonethe-
less, reaching their target audience is tricky, nowadays. Recent research shows that 47% of overall
mobile and desktop internet users are now using ad-blocking software.
1
This number has almost
doubled in comparison to the previous year. Furthermore, 36% of traffic
2
generated by Pay-per-
click (PPC) campaigns are suspected to be fraudulent or non-human. Hence, brands are seeking
new ways of advertising their products and services, discovering the power and realizing the
importance of Influencer Marketing.
Recently, social media platforms like YouTube, Facebook, Instagram and Twitter have seen
explosive growth, connecting over 3.03 billion people every day
3
. As the amount of time spent
online rises globally, consumer behavior changes. Advertising campai...

brands the opportunity to garner credibility and gain attention.
Still, Influencer Marketing remains a complicated process for both advertisers building their
campaigns and influencers seeking a way to monetize their content. Obscure and uncertain price
determination, insecure transactions, non-compliance with executed agreements, fraud, lack of
control and unreliable analytic instruments create challenging ROI determination. This imbalance
gives the major advertising assets to digital marketing agencies and top social media celebrities.
With our core team know-how and expertise in entertainment, marketing, analysis and product
development, we have a clear vision of how to implement Blockchain and Smart Contract technol-
ogy in a day-to-day solution that will resolve market needs and help develop them, exponentially.
We are building SocialMedia.Market – the first decentralized ecosystem to discover, create,
perform and analyze advertising campaigns with social media influencers across any social
network...

1.1. ADVANTAGES OF SOCIAMEDIA.MARKET PLATFORM
A short list of advantages SocialMedia.Market will provide to all parties as a service:
TRANSPARENT
and competitive marketplace
WIDE
range of social media platforms, such as: YouTube, Instagram, Facebook, Twitter,
etc.
REDUCED
operational costs and fees when working with Influencer campaigns
ACCESSIBLE
and easy-to-use, even for small businesses and influencers in the early
stage of social presence
REDUCING TIME
and resources being spent on influencer marketing campaigns;
SMART
partnership for a wide range of users with the ability to create smart contracts
tailored to specific needs using templates and smart tips
FAIR
dispute solution based on decentrali
z
ed Blockchain technology
ULTIMATE
results, smart planning with Real-Time Analytics and Data Science
GLOBAL
outreach allows project to aim for larger market share, higher diversity and
less dependency on...

SocialMedia.Market Roadmap

1
SINCE 2015
Еngaged in Influencer Marketing for own projects
2
EARLY 2016
Founded Digital Marketing agency
3
Q2 2017
Created SocialMedia.Market concept
4
7 DEC 2017
TOKEN SALE PHASE 1
5
FEB 2018
LAUNCH OF SOCIALMEDIA.MARKET BETA
6
9 FEB 2018
TOKEN SALE
PHASE 2
Listing on exchanges
7
Q3 2018
PLATFORM RELEASE FOR US, UK, CIS MARKETS
Reach turnover of $10M budgets spent by agencies and brands
8
Q1 - Q2 2019
Brand awareness active phase
WORLDWIDE LAUNCH
9
Q1 2020
Reach turnover of $80M budgets spent by agencies and brands
Alex Yastremskiy
Advisors Alex Yastremskiy Legal Counsel

Slavik Nenaydokh
Advisors Slavik Nenaydokh COO, Centuria Natural Foods

Chafik Abdellaoui
Advisors Chafik Abdellaoui Entrepreneur, the founder ACBMC, Bizzant, and XEDYAS IT HYBRID SOLUTIONS.

Peter Zhalov
Advisors Peter Zhalov Former VP Marketing & Advertising at Wargaming.net, eSports and blockchain enthusiast

Andrew Playford
Advisors Andrew Playford Senior Vice President of Operations at Sonic Foundry, Inc

Tatsunari Ono
Advisors Tatsunari Ono CEO, Value Brain Co., Ltd. (Japan) CEO, Beducate.ltd (Hong Kong) Author Worries Make Money Kadokawa Foresta

Gabriel Zanko
Advisors Gabriel Zanko Fintech entrepreneur-Advisor

Dima Zaitsev
Advisors Dima Zaitsev Head of International PR & Business Analytics Department Chief at ICOBox

Keith Teare
Advisors Keith Teare Executive Chair of UK venture company Accelerated Digital Ventures

Dmitry Shyshov
Team Dmitry Shyshov CEO, Founder

Aleksandra Morozova
Team Aleksandra Morozova Co-founder, Chief Marketing Officer

Maksym Churkin
Team Maksym Churkin Tech Lead

Viktor Perekhod
Team Viktor Perekhod Business Development Manager

Yehor Shyshov
Team Yehor Shyshov Business Development Manager

Zlata Tkachenko
Team Zlata Tkachenko Customer Support Specialist

Nik Novik
Team Nik Novik Senior Media Buyer

Victor Andes
Team Victor Andes Marketing Expert

Yehor Sklyarov
Team Yehor Sklyarov Content Writer

Maksim Kovalenko
Team Maksim Kovalenko Back End Developer

Alexandr Gorbach
Team Alexandr Gorbach Customer Support Specialist

Alexander Grechanyk
Team Alexander Grechanyk Creative DIrector

Yevhen Pylypenko
Team Yevhen Pylypenko MEDIA BUYER

Yurii Kovalenko
Team Yurii Kovalenko Quality Assurance Engineer

Nikita Medvedev
Team Nikita Medvedev SEO Specialist & Consultant

Ivan Babiuk
Team Ivan Babiuk Media Buyer

Oleg Oliynyk
Team Oleg Oliynyk Customer Support Specialist

Maksym Krupets
Team Maksym Krupets Head of PPC

Dima Medvedchuk
Team Dima Medvedchuk Software Engineer

Tatiana Sapa
Team Tatiana Sapa SEO Expert

Nikolay Kravchenko
Team Nikolay Kravchenko Frontend Engineer

Alexey Ignatov
Team Alexey Ignatov Marketing Lead

Evgeniy Ivashko
Team Evgeniy Ivashko Senior Software Engineer

Yan Bondarenko
Team Yan Bondarenko Automation Engineer

Roman Buriy
Team Roman Buriy Customer Service Specialist

Taka Suphler
Team Taka Suphler Senior Frontend Engineer

Chafik Abdellaoui
Chafik Abdellaoui
Entrepreneur, the founder ACBMC, Bizzant, and XEDYAS IT HYBRID SOLUTIONS.
International business developer, co-founder
Dima Zaitsev
Dima Zaitsev
Head of International PR & Business Analytics Department Chief at ICOBox
Head of International PR
In charge of marketing
Head of International PR ICOBox
Head of International PR
Head of International PR
Gabriel Zanko
Gabriel Zanko
Fintech entrepreneur-Advisor
Advisor and Partner
Fintech entrepreneur Advisor
Fintech Enterpreneur & Advisor
Blockchain Investor-Advisor
Blockchain Investor and Advisor. MobileyourLife, Founder
Fintech Enterpreneur & Advisor
Keith Teare
Keith Teare
Executive Chair of UK venture company Accelerated Digital Ventures
Executive Chair at Accelerated Digital Ventures
Advisor
CO-FOUNDER OF TECHCRUNCH
COFOUNDER OF TECHCRUNCH
The co-founder of TechCrunch
Technology Entrepreneur
Adviser
TechCrunch founding team, Founder & Executive Chairman, Accelerated Digital Ventures
Founder and Executive Chairman of Accelerated Digital Ventures
Peter Zhalov
Peter Zhalov
Former VP Marketing & Advertising at Wargaming.net, eSports and blockchain enthusiast
Advisor
Former VP Marketing & Advertising and VP Financial Operations of Wargaming.net, blockchain and eSports enthusiast