Starflow
Starflow
Token: STAR


Join the Movement

ICO dates
Start date: 2018-03-05
End date: 2018-07-03

Registrated in: Singapore

Platform: Ethereum
Type: ERC20

PREMIUM ICO

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Starflow categories
Cryptocurrency Entertainment Infrastructure Media Platform Software
Starflow whitepaper
Video
Starflow token sale
KYC passing required Yes | Whitelist Yes | Restriction for countries USA, China, Singapore
Soft cap 16000000 STAR
Hard cap 200000000 STAR
Tokens for sale 20,000,000
Token distribution in ICO
50 %
50 %
Price 3500 STAR = 1 ETH
Minimal investment 0.1 ETH
Acceppting ETH
Starflow news, social
Starflow search trends in Google
Random whitepaper excerpts

Table Of Content
Star
fl
ow White Paper Summary
Important Notice
3
Executive Summary
7
Roadmap
8
Cryptoeconomics
9
Unleashing The Potential
10
StarCoin & ProtoStar
12
Background & Philosophy
16
Market
19
Media & Its Problem
21
Meet Star
fl
ow
24
Achievements
27
Coin Circulation
38
ICO Announcement
39
Coin Distribution
41
User Growth Fund
42
Economical System & Macroeconomics
44
Funds Distribution
49
Team & Advisors
50
Risk Discloures
55
Conclusion
61
2
...

Disclaimers for the White Paper
IMPORTANT NOTICE
PLEASE READ THIS ENTIRE NOTICE VERY CAREFULLY. IF YOU ARE IN DOUBT AS TO THE
ACTION YOU SHOULD TAKE IN RELATION TO THIS DOCUMENT, PLEASE CONSULT YOUR
LEGAL, COMMERCIAL, FINANCIAL, TAX OR OTHER PROFESSIONAL ADVISERS.
This White Paper states the current views of Star
fl
ow concerning a proposed platform to support
an open, distributed ecosystem for the distribution and consumption of content on the internet
(the
“Platform”
), the external cryptographic tokens proposed to be used with the Platform
(“StarCoins”), a proposed sale of StarCoins (the
“Token Sale”
) and related matters.
Indicative information only. This White Paper presents indicative information only. Unless
expressly speci
fi
ed otherwise, the Platform and the technologies on which it will be based are
under development and are not currently deployed. Any plans, projections or forecasts
mentioned in this White Paper may n...

Disclaimers for the White Paper
IMPORTANT NOTICE
StarCoins will not entitle holders to receive shareholder/director meeting notices or attend
shareholders/directors meetings of Star
fl
ow or any other entity; and StarCoins will not confer
ownership, equity, participation, conversion, liquidation or similar rights over (including any right
or option of conversion into equity or other form of ownership), or rights, interests or bene
fi
ts in
the revenues, pro
fi
ts or other
fi
nancial aspects of, Star
fl
ow or any other entity, the Platform, any
underlying asset (whether tangible, intangible or virtual) or any technology or intellectual
property developed, acquired or licensed by Star
fl
ow or any other entity
Not a recommendation or advice.
This White Paper provides indicative information about the
Platform and summarizes the proposed target market, business model and technology of the
Platform. Nothing in this Whi...

Disclaimers for the White Paper
IMPORTANT NOTICE
Forward-looking statements.
All statements in this White Paper, on Star
fl
ow’s website, in
communication channels (such as Slack, Medium, Reddit, Telegram, Github, Facebook, YouTube,
Instagram and Twitter) or otherwise made by Star
fl
ow or its authorized representatives in any
media that are not statements of historical fact (including statements using words such as “aim”,
“target”, “anticipate”, “believe”, “could”, “estimate”, “expect”, “if”, “intend”, “may”, “plan”,
“possible”, “probable”, “project”, “should”, “would”, “will”, the negatives of those terms and similar
expressions), including but not limited to statements about the Platform, StarCoins, the Token
Sale, Star
fl
ow, Star
fl
ow’s
fi
nancial position, business strategies, plans and prospects, and
industry trends are “forward-looking statements”. Fo...

Disclaimers for the White Paper
IMPORTANT NOTICE
Revisions and Further Information.
Star
fl
ow may from time to time revise this White Paper in
any respect without notice. However, Star
fl
ow undertakes no obligation to update this White
Paper or any of the information it contains. You are responsible for ensuring that you have the
latest version of this White Paper and that you read and understand its contents. No person has
been or is authorised to give any information or representation not contained in this White Paper
regarding Star
fl
ow, the Platform, StarCoins, the Token Sale or any other subject discussed in this
White Paper and, if given, you must not rely on any such information or representation as having
been authorised by Star
fl
ow.
6
...

Executive Summary
Empowering The In
fl
uencer Economy
Our mission is to create, establish and facilitate an open distributed ecosystem,
inviting all participating parties, to engage and collaborate in the empowerment
of man in the new distributed digital economy.
Starflow is re-shaping the influencer economy by providing an infrastructure
network, enabling an ecosystem where individuals can thrive and where everybody
can interact and participate in the creation and consumption of value.
The Creators
Value & Service Providers
of value, will be able to maximize the reach will be able engage and support the creators
and enjoy the bene
fi
t and rewards of their
where their services, products and
own achievements and control the valuable contributions can help to improve and
outcome of their creations. They will be
maximize the quality and reach of the content.
empowered, incentivised and able to ful
fi
l the
full needs and...

Roadmap
Next Steps
Announcement
January 22 2018
Pre-Sale
March 5 2018
Public Sale
When pre cap is reached
• Release Website
• Release White Paper
• Open For Pre-Sale Whitelist
• PR Press Release Articles
• Start Talking To Exchanges
• Pre-Sale Begins
• Begin KYC
• Begin Rewards Program
• Begin Hosting Meetups
• Begin Roadshow
• Pre-Sale Begins
• Digital Marketing
• Continue roadshow & meetups
Listings
When Hard Cap is reached
Integration
Q3 2018
Exchange
Q4 2018
• Begin Token Listing On
Exchanges
• Continue Product Dev.
• Continue Integration Dev. Of
StarCoin And ProtoStar
• Brands Can Buy Campaigns
With StarCoin
• Creators Can Monetize
Content With ProtoStar
• StarCoin and ProtoStar
Wallet In App & Web
• Internal exchange for
swapping ProtoStar-
StarCoin liv...

Cryptoeconomics
How Will Our Cryptoeconomics Work?
Starflow cryptoeconomics enable StarCoin & ProtoStar circulation
between four groups of receivers: Empowered Individuals (the creators),
Brands, Value & Service providers, and the consumers (followers).
The Star
fl
ow cryptoeconomics are divided in two layers. A B2B layer on a blockchain
(StarCoins) where all transactions between the value creators, external companies (called
Brands), all types of participating value and service providers are conducted. The
Blockchain layer, with all its bene
fi
ts, will increase e
ffi
ciency, enable international reach
without remittance, cutting costs and saving time. Brands will use StarCoin based on an
ERC20 Token to reward and pay creators and service and value providers for their
achievements and contributions in content production. Creators will get paid in the
network with StarCoins as they create value in cooperation with brands. In the process,
not ...

Starflow Roadmap

1
January 2015
Starflow AB was registered in Sweden
2
February 2015
First beta of Fan app released on App Store
3
May 2016
Closed USD 220K in first seed round
4
October 2016
Reached 60k+ users on beta app
5
November 2016
Closed USD 232K in second seed round
6
January 2017
Launched StarfowTalent & signed creators on musical.ly
7
February 2017
StarfowTalent became the largest agency for musical.ly creators
8
April 2017
Started working on Starfow platform 2.0
9
July 2017
Closed USD 2.5M in third seed round
10
December, 2017
Alpha release of iOS App
11
January 22, 2018
Commencement of Starflow Initial Coin Offering
12
March 5, 2018
Pre-Sale Starts
13
April 2018
Beta Release of iOS & Android App
14
May, 2018
Fan clubs, Collections & Improvements of app
15
July 4, 2018 or When Hard cap for pre-sale is reached.
Public Sale Starts
16
Q3 2018 or when ICO is over: When Hard Cap is reached
Listings • Begin Token Listing On Exchanges • Continue Product Dev. • Continue Integration Dev. Of StarCoin And ProtoStar
17
Q3 2018
Crypto Integration: Brands Can Buy Campaigns With StarCoin • Creators Can Monetize Content With ProtoStar • StarCoin and ProtoStar Wallet In App & Web
18
Q4, 2018
Exchange: Internal exchange for swapping ProtoStarStarCoin live • StarCoin accepted on more exchanges
Ludvig Eriksson
Ludvig Eriksson CHIEF OPERATING OFFICER

Johan Staël von Holstein
Johan Staël von Holstein EARLY BACKER & ADVISOR

Leonard Pauli
Leonard Pauli CHIEF PRODUCT OFFICER

Ludwig Holm
Ludwig Holm UX/UI DESIGNER

Valeria Viana Gusmao
Valeria Viana Gusmao FULL-STACK DEVELOPER

Hugo LePrince
Hugo LePrince KEY ACCOUNT MANAGER

Oskar Sahlin
Oskar Sahlin CONTENT MANAGER

Igor Belo
Igor Belo FULL-STACK DEVELOPER

August Hernmarck
August Hernmarck INFLUENCER MANAGER

Johan Sellström
Johan Sellström TECHNOLOGY ADVISOR

Johan Eriksson
Johan Eriksson MARKETING ADVISOR

Maksim Ivanov
Maksim Ivanov FULL-STACK DEVELOPER

Vladimir Gorshunov
Vladimir Gorshunov FRONT-END DEVELOPER

Maria Verbenko
Maria Verbenko FULL-STACK DEVELOPER

Elias Holm
Elias Holm BOUNTY MANAGER

Eric Bjers
Eric Bjers RESEARCH MANAGER

Theodor Wiese
Theodor Wiese RESEARCH MANAGER

Jenny Felenius
Jenny Felenius MARKETING MANAGER

Frida Renlund
Frida Renlund RESEARCH MANAGER