TokenStars TEAM
TokenStars TEAM
Token: TEAM


First celebrity management platform

ICO dates
Start date: 2017-12-20
End date: 2018-02-28

Registrated in: British Virgin Islands

Platform: Ethereum
Type: ERC20

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https://tokenstars.com/team/ Screenshot
TokenStars TEAM categories
Business services Charity Communication Cryptocurrency Entertainment Infrastructure Internet Media Other Platform Retail Smart Contract Software Sports
TokenStars TEAM whitepaper
Video
TokenStars TEAM token sale
KYC passing required Yes | Whitelist No | Restriction for countries USA, Puerto Rico, Virgin Islands
Soft cap 1,000,000 USD
Hard cap 15,000,000 USD
Tokens for sale 45,000,000
Token distribution in ICO
60%
60%
Price 1 TEAM = 0.0001 BTC
Minimal investment 0.01 BTC = 100 TEAM
Acceppting BTC, ETH, ACE
TokenStars TEAM news, social
TokenStars TEAM search trends in Google
Random whitepaper excerpts

Contents
TEAM Overview .............................................................................................................................................. 3
1.1. Abstract. 10 Reasons to Support ..................................................................................................... 3
TEAM Token Sale Terms..............................................................................................................................8
TEAM Project Vision.....................................................................................................................................11
3.1. Core Idea ................................................................................................................................................. 11
3.2. Solving market problems .................................................................................................................. 11
3.3. TEAM token................................................................................................................

TokenStars Corporate Structure....................................................................................................... 58
Disclaimer ..................................................................................................................................................59
Appendix .................................................................................................................................................... 61
2
...

TEAM Overview
1.1. Abstract. 10 Reasons to Support
1.
TokenStars is the
first celebrity management platform on blockchain
.
We
’re
building an ecosystem that will provide celebrities, fans and advertisers with
advanced tools and incentives for deeper interaction and engagement.
2.
Our platform consists of
12 integrated modules
that allow participants to connect in a
new way. Designed as a toolkit, the platform allows users to combine different modules
to achieve the required features and capabilities.
Based on their functionality, the modules are part of 4 different layers:
1.
Crowdfunding layer
, enabling promising talents and celebrities to raise funds.
2.
Infrastructure layer
, providing functional tools (like voting and scouting) for key
platform activities.
3.
Fans Community layer
, allowing the celebrities to grow their social capital by
expanding their loyal fan bases and offer...

3. TokenStars solves 4 major problems
of market participants:
1. Talents & Pros:
a.

Young talents need financial support
’.
We provide financial support to young
talents at the critical junior age, so they don
’t drop out of professional sports
and entertainment industries. This significantly increases their chances for
success.
b.
‘Established players need help with advertising sales’
.
We offer representation
and marketing promotion to established pro athletes and media personalities
that are already attractive to sponsors but were overlooked by traditional
agencies.
Token implementation
: TokenStars receives advertising commissions (15-30%, both
from pros and talents) and fees from supported talents

future income (5-70%,
depending on the industry), which
must be paid in TokenStars tokens
. So, the
brands and supported talents will buy tokens on the exchanges from to...

3. Implementing Ethereum ERC-20 standard compatible tokens allows us to avoid the
usual difficulties with fiat currencies such as low speed and regulations related to
cross-border payments.
5. Proven business model
. We have started with tennis and successfully completed the
ACE token sale
in October
’17
. We have already started proving our concept:
1. Signed the first contract with a PRO tennis player - Veronika Kudermetova, winner of
21 international tournaments (No. 58 in WTA ranking in doubles) and
2. Launched a marketing project with Ekaterina Makarova (Olympic Gold medalist in Rio
2016; the winner of Wimbledon, US Open and Roland Garros; No. 33 in WTA singles /
No. 3 in doubles).
6.
We
’re
launching the TEAM
TokenStars vertical, which will combine celebrity
management activities in other sports (football, hockey, basketball, poker and others)
and entertainment (movies, music).
7. TEAM token
(Ethereum, ERC-20 stan...

4. The worldwide sports analytics market (which targets the scouting of prospective
athletes and growing audience engagement) is expected to increase at a CAGR of
40.1% over the next five years and excel to $4 billion.
5. The project disrupts the
huge incumbents’ business and shares the created value
among the community members.
TEAM is a
global
project looking for players and sponsors worldwide (this means higher
market size, higher diversity, and less dependency on local regulations).
9.
TEAM targets an
enormous fan base
, which can earn and spend tokens on the platform.
We aspire to introduce more than
4 billion sports fans
3
to the blockchain world. The top
20 football players have 1.4 billion followers
4
across the most popular social media
platforms.
TokenStars has established partnerships with major media platforms (for tennis we have
signed a partnership deal with major sports media such as
Tribun...

Cedric Pioline /Tennis/

Career stats: No.5 in ATP ranking.

US Open and Wimbledon finalist.

Winner of 2 Davis cups.

Co-Captain and coach of French
national team.
Valeriy Karpin /Football/

Football manager and former
professional player (Valencia,
Real Sociedad, Celta, FC Spartak,
and Russian national team).

Career stats: 122 goals.

2
nd
place at Spanish La Liga.

3-time winner of Russian league.
Rico Torres /Hollywood/

Hollywood photographer with 30
years in the movie industry.

60 movies in portfolio.

Partnered with Quentin
Tarantino, Robert Rodriguez,
Ridley Scott.

Made photo shoots of Antonio
Banderas, Bruce Willis, Jessica
Alba, Lady Gaga and others.
Robin Söderling
/Tennis/

Career stats: No. 4 in ATP
ranking.

TEAM Token Sale Terms
General Info
Token Name
Based on
Standard
Token price
Payment methods:
TEAM
Ethereum
ERC-20
0.0001 BTC
Bitcoin (BTC), Ether (ETH), Litecoin (LTC),
Bitcoin Cash (BCH), Neo (NEO), ACE Token
(ACE)
Fundraising Targets
Soft Cap (minimum token sale threshold)
Target A
Target B
Hard Cap

Target C (maximum token sale
threshold)
$1,000,000
$5,000,000
$10,000,000
$15,000,000
Token Allocation
Allocation principles
Max number of tokens for token sale
Max number of tokens for team & advisors
Max number of tokens for network growth
Total Max number of created tokens
1. For every 60 tokens sold (Token Sale),
2. 20 additional tokens will be created
and retained for the team, partners
and advisors (Team & Advisors),
3. and 20 additional tokens will be
created and retained for Network
Growth (Community ...

TokenStars TEAM Roadmap

1
H2 2017
- Website
- ACE Tokens creation and distribution
- Module #9 Contest and Charity release
- Partnership agreements with sports media
- Partnership agreements with 3-6 Celebrities to support Charity Activities on the Platform
- Global Marketing and PR activities targeted at fans to take part in Charity Activities and get aware of the
Platform
- 100+ customer discovery interviews with coaches, retired players, aspiring players and their
parents
- Determine 10 potential ‘target’ PROs
- Sign 2 PROs
- Build the core team (Development, Scouting, Marketing)
- In-depth research of the industry as well as 5 Job interviews with Sports’ agencies employees to better understand their business model, pain points, opportunities for disruption
- Tennis, Soccer and other Sports advisory board assembly
- Business advisory board assembly
- Sign first sponsorship deal With the Brand
2
Q1 2018
- TEAM Tokens creation
- DCV mechanism, Module #5 Voting release
- Players’ Application Submission
- Scouts’ activity personal dashboard
- Module #4 Talent Scouting release
- Website newsfeed for Talents
- Global Marketing and PR activities targeted at young players and their coaches
- Global Marketing and PR activities targeted at fans to take part in Charity Activities and get aware of the Platform
- Start internal scouting Activities
- Empower Scouts with more tools and information
- Produce tutorials for the Scouts, Promoters and other internal training materials
- Release internal Player assessment report
- Finalize the typical agreement with the player
- Sign two more sponsorship deals With the Brands
3
Q2 2018
- Players scouting analytics automation
- Users’ analytics dashboard to follow the project KPIs
- Players scouting analytics automation
- Module #12 Ecommerce release
- Promoters’ activity personal dashboard
- Global Marketing and PR activities targeted at Sponsors
- Establish a structured marketing framework for all the main TAs (target audiences): funnels, content,
marketing automation
- Hold first Junior players assessment sessions
- Produce advertising pitch decks for Promoters
- Produce PR media kits for promoters
4
Q3 2018
- Module #8 Fans Communications with Stars release
- Module #1 Talent Support release
- Global Marketing and PR activities targeted at all the main TAs
- Run Marketing based on the measurable KPI-based and transparent Framework
- Establish special projects and PRpartnerships to grow the awareness
- Finalize the first Cohort Selection
- Empower promoters with tools and information
- Build small, agile internal advertising sales department
5
Q4 2018
- Module #7 Bounty Fan Club release
- Module #2 Star ICO “Time Tokenization” release
- Run Marketing based on the measurable KPIbased and transparent Framework
- Monitor performance, adjust assessment criteria, prepare for the contract renewal
- “Customer Success” Organization establishment for all TAs
- Sign sponsorship deal (brought by a promoter)
- Build sales volume via internal advertising sales department
6
H1 2019
- Module #6 Betting release
- Module #7 Bounty Fan Club release
- Module #3 Star ICO “Income Tokenization” release
- Run Marketing based on the measurable KPIbased and transparent Framework
- Set up the predictable Scouting process, running on a solid and measurable basis
- Create and maintain cohort finalization and cohort management framework
- Build a network of strong representatives in the most important sport and entertainment hubs worldwide
Ksenia Chabanenko
Blockchain & Business Advisors Ksenia Chabanenko Marketing & PR Advisor

Alexander Stratilatov
Blockchain & Business Advisors Alexander Stratilatov Brand Partnerships Advisor

Eugeny Kuznetsov
Blockchain & Business Advisors Eugeny Kuznetsov User Acquisition & Retention expert

Edgar Kampers
Blockchain & Business Advisors Edgar Kampers Blockchain advisor

Wulf Kaal
Blockchain & Business Advisors Wulf Kaal Blockchain advisor

Nicolay Danilov
Blockchain & Business Advisors Nicolay Danilov Blockchain advisor

Tomoaki Sato
Blockchain & Business Advisors Tomoaki Sato Blockchain advisor

Elena Masolova
Investors Elena Masolova Investor

Victor Shpakovsky
Investors Victor Shpakovsky Investor

Andrej Rusakov
Investors Andrej Rusakov Investor & Business Advisor

Aler Denisov
Team Aler Denisov Smart-contract Developer

Timur Gavrilov
Team Timur Gavrilov Head of Product

Irina Shashkina
Team Irina Shashkina Marketing Director

Madina Hooke
Team Madina Hooke Head of Sponsorships

Mikhailius Derkach
Team Mikhailius Derkach Design advisor

Nick Grigoriev
Team Nick Grigoriev Head of Support

Lena Mintz
Team Lena Mintz Head of PR

Irina Soshinskaya
Team Irina Soshinskaya Localization manager

Michael Zak
Team Michael Zak COO, Head of Celebrities ICO

Irina Shashkina
Irina Shashkina
Marketing Director
Marketing Director
Aler Denisov
Aler Denisov
Smart-contract Developer
Blockchain Engineer
Pavel Stukolov
Pavel Stukolov
CEO
Andrej Rusakov
Andrej Rusakov
Investor & Business Advisor
Partner Co-founder at Data Capital Management
Elena Masolova
Elena Masolova
Investor
Advisor, Groupon Russia, AddVenture Fund
Tomoaki Sato
Tomoaki Sato
Blockchain advisor
Founder & Blockchain engineer
Starbase, Smart Contract, Japan / Blockchain engineer
Founder at Starbase
Escrow & Advisor, Founder of Starbase
Founder at Starbase, blockchain developer
Wulf Kaal
Wulf Kaal
Blockchain advisor
Token Model Advisor
Advisor (Blockchain Tech), HighTechBlock
Entrepreneur, Technologist, Professor
?rypto economics, blockchain innovation and law expert. Advisor to several EU and US crypto companies. Ex-Goldman Sachs, Cravath.
Advisor. PR and Social Outreach
Blockchain Expert
Blockchain Expert
Advisor
Advisor
Advisor
Edgar Kampers
Edgar Kampers
Blockchain advisor
Cryptocurrency Architect. Coaclichain ambassador in Netherlands
TOKENOMY / CRYPTO EXPERT
ADVISORY BOARD MEMBER
Alexander Stratilatov
Alexander Stratilatov
Brand Partnerships Advisor
Ksenia Chabanenko
Ksenia Chabanenko
Marketing & PR Advisor