Viberate
Viberate
Token: VIB


Decentralized music talent marketplace

ICO dates
Start date: 2017-09-05
End date: 2017-09-05

Registrated in: Slovenia

Platform: Ethereum

PREMIUM ICO

https://www.viberate.io/ Screenshot
Viberate categories
Entertainment
Viberate whitepaper
Video
Viberate token sale
KYC passing required No | Whitelist No | Restriction for countries No
Soft cap $1.000.000
Hard cap $12.000.000
Tokens for sale 120,000,000
Sold tokens 120,000,000
Price 0.10 USD
Acceppting ETH
Viberate news, social
Viberate search trends in Google
Random whitepaper excerpts

“Everything around you that you call life
was made up by people that were no
smarter than you and you can change it,
you can influence it, you can build your
own things that other people can use.
Once you learn that, you’ll never be the
same again.”
Steve Jobs
...

1. ABSTRACT
This paper describes the crowdsourced booking and payment platform for the live music
industry that will ultimately be scaled to all live creative engagements. Based on the
Ethereum platform, it utilizes smart contracts that solve decades-old problems that live
performers have with getting demand, determining their value/price, negotiating terms,
executing agreements and getting paid. Its main pillars are an innovative database of
millions of artist profiles, ranked according to social media popularity; a tokenized incentive
program for musicians’ fans; a talent booking process; and a blockchain-based contract
and payment system.
The paper explains two main parts:
• The core focus of the service: live music ecosystem database
and a live music marketplace, and
• the implementation of the blockchain technology and the Viberate token (VIB).
2. MISSION STATEMENT
We are focused on giving every musician on the planet an equal opportunity to get into
the spotlight, n...

4.1.
SUPPLY SIDE:
MUSICIANS
4.2.
DEMAND SIDE:
EVENT ORGANIZERS
Such a high level of centralization generates profits only for a small group of people,
while the majority of others, involved in the live music industry, are left struggling.
Small,
independent music enterprises such as underground clubs, labels and local event
organizers are bullied out of the business by big, often even corrupt, corporations on
a daily basis.
This represents a dooming effect on the cultural diversity of mankind. The
preservation of independent creative engagements is a crucial driving force for maintaining
our creative spirits that define us as people.
The live music market’s demand side is represented by the event organizers while the
supply side is represented by musicians.
Musicians need agents in order to land enough gigs to make a living, and most of the
musicians don’t stand a chance of getting spotted. Only a fraction of a percent of all the
world’s musi...

5.1.
THE BIGGEST CURATED
LIVE MUSIC DATABASE
IN THE WORLD
5. VIBERATE
Viberate is a platform that joins the entire live music ecosystem under one roof. Currently it
acts as IMDB for live music, where profiles are ranked according to their online popularity. It
is built and curated by the Viberate user community.
Our end game is to disrupt the music
industry as we know it – by becoming the biggest global talent marketplace.
Viberate’s database, community, holistic approach and marketplace features are the four
elements that make its service unique and revolutionary.
The foundations of our extensive musician database go all the way back to our pilot project,
a simple ranking service for DJs. We started off as a directory of no more than a couple
of thousand DJs, but soon grew into a massive database of over 50,000 musicians. Over
the years we’ve expanded to all music genres and upgraded our database to 120,000
musicians, 40,000 music venues and 60,000 events.

5.2.
A DECENTRALIZED
COMMUNITY-BASED
SERVICE, FUELED BY
THE VIBERATE
TOKEN (VIB)
The profiles feature:
• official social media links
• user ratings
• daily updated stats from all major social media and streaming channels,
including fan growth, user engagement and fan geo distribution
• recent content (audio, video, photos)
• gig dates with ticket links
• contact info
Where applicable, the profiles feature contact forms, where visitors can contact agents,
managers or artists directly with business inquiries.
Viberate has always been decentralized in its core. The database has always been open to
the public, so anyone could add new artists. We managed to build the database we have
today with the help of over
50,000 contributors
and we will always keep it open for anyone
to take part in maintaining its relevance.
Such a level of decentralization allows Viberate to be on top of rapidly moving trends in the
music ...

5.2.1.
REWARDED
ACTIONS
5.2.2.
SOURCING
DYNAMICS
5.2.3.
REWARDING
DYNAMICS
5.3.
THE ENTIRE
MUSIC ECOSYSTEM
IN ONE PLACE
The VIB will become a go-to currency for the music industry as a whole. Besides using the
tokens on the Viberate platform, there will also be an array of smart contracts connected
with the music industry where VIBs will be used as a core currency (see chapters 5.4.2 and
5.4.3 for more details).
Contributors are rewarded for the following actions:
• registering to the service (welcome award)
• referring friends
• promoting the service
• adding new profiles into the database
(points credited when the profile is verified by the editorial team)
• curating existing profiles
(points credited when the suggested change is accepted by the editorial team)
• writing editorial content
• Initially, the bounty pool will be sourced upon ICO
with 5% of all issued tokens (10,000,0...

EVENT ORGANIZER
EVENTS
MUSICIANS/
PERFORMER
BOOKING
AGENCIES
VENUES
Viberate features their profiles and offers tools for all of them. Being a part of this online
ecosystem allows these entities to easily expose either to the general public or to a targeted
audience. Profiles are also equipped with contact information that enables users to engage
among themselves and thus pursue different business opportunities, which makes Viberate
a perfect networking tool and business platform.
To make exploring through the ecosystem easier and more efficient, profiles are listed
in customizable charts. Visitors can use genre, country or social media filters to find the
perfect match – whether it is a musician for a Friday night’s private party, a local club, or a
festival they are interested in.
Profiles are ranked according to their social media popularity. Social media and streaming
site analytics are processed by our own powerful analytics engine, capable of analyzing <...

5.4.
THE FIRST EVER
BLOCKCHAIN-BASED
LIVE MUSIC
MARKETPLACE
With the database and communication channels in place, our platform enables the
implementation of a live music marketplace on both, B2B (musician-event organizers) as
well on B2C (ticketing, crowdfunding live performances) levels.
EVENT ORGANIZER
Rate colaboration
MUSICIAN
Discovery
Exposure
Booking
Service fee
Booking
5.4.1.
MATCHING
MUSICIANS WITH
EVENT ORGANIZERS
Event organizers will be able to book musicians directly through our service, just like
tourists book accommodation on Airbnb. They will pick them from the massive selection of
profiles using our social media metrics. After the gig is over, the event organizer will review
the musician and vice versa.
Listing both, demand and supply, of the live music market, Viberate represents a great
sales channel for already-established acts, but more importantly – a priceless tool and
an exce...

Viberate Roadmap

1
MARCH 2013
Testing the market - Topdeejays.com
We tested the market with a simple DJ ranking service named Topdeejays.com. With the help of our users, we've rapidly grown from a directory of a couple of thousands DJs to a massive database of more than 50.000 musicians.
2
APRIL 2015
Going all in - Viberate
After the success of Topdeejays.com, we decided to actively pursue the idea of digitalizing the live music industry. We expanded the team, opened a designated Viberate office and developed a detailed project plan. To enable project monetization, we started planning the implementation of different business models.
3
APRIL 2016
First round of funding - $560.000
In April 2016, we received our first round of funding from several domestic investors.
4
OCTOBER 2016
Viberate 1.0 launch - Analytical content
We launched the first version of our service on the biggest electronic music conference in the world - the Amsterdam Dance Event. The service, that contained detailed analytical content for over 50.000 musicians, was subscription based.
5
FEBRUARY 2017
Second round of funding - $440.000
In February 2017, we received our second round of funding from an angel investor.
6
APRIL 2017
Welcoming the team of blockchain experts
To help us integrate the blockchain technology into our service, we hired a team of experts with rich domain knowledge and years of experience in the field of cryptocurrencies and blockchain technology.
7
JUNE 2017
Viberate 2.0 launch - expanding to all music genres
With version 2.0 we expanded to all music genres. We now have a database of over 120.000 musician profiles, containing all relevant information, including relevant analytical content, latest media feed and booking information.
8
JULY 2017
Token crowdsale campaign launch
To prepare our service for the crowdsale, we launched the campain, including the publication of a designated website with all the relevant info for the potential contributors.
9
AUGUST 2017
Launch of the Venue and Event profiles
Pursuing our vision to join the entire live music ecosystem in one place, we upgraded our entity database with the profiles of 40.000 music venues and 60.000 events. All our profiles are furnished with relevant and up-to-date information, that makes the discovery and decision-making process simple, fast and efficient.
10
SEPTEMBER 2017
Token crowdsale
As a first step in implementing the blockchain technology into our service and to assure the next round of financing, we'll be launching a Viberate Crowdsale in September 2017.
11
Q4 2017
Launch of the Booking Agency profiles
To alleviate the promotion of musicians, represented by booking agencies, we'll be launching designated booking agency profiles, featuring rosters of represented musicians.
12
Q1 2018
Launch of Event Organizer profiles
Additionally, we'll be launching event organizer profiles, that will enable the event organizers to showcase their work, promote their events and directly engage with other entities.
13
Q3 2018
Integration of the ticket sales platform
By Q3 2018, we'll have affiliate deals in place with all major ticket vendors, to provide our users with the option to purchase event tickets directly off the site. In later stages, we're planning to develop our own internal ticket sales system.
14
Q4 2018
Business and booking platform launch
We'll upgrade our communication system with comprehensive business and booking tools, that will enable our entities to take full advantage of a simple digitalized process of booking musicians and pursuing other business opportunities.
15
Q1 2019
Extended blockchain features integration
We'll gradually introduce advanced blockchain features, such as smart contracts and DAOs, that will be used in different stages of the musician booking process. Only then we'll achieve our mission to fully digitalize and decentralize the live music industry.
16
Q4 2018 & Q1 2019
Global marketing, PR and sales campaign
With the aim of spreading the awareness about our service, we'll be performing different marketing, PR and sales activities on a global scale. We'll commission marketing experts to help us maximize the effectiveness of our endeavours.
Andrej Plankar
Advisors and ambassadors Andrej Plankar Blockchain Specialist

Tomislav Mučič
Advisors and ambassadors Tomislav Mučič Blockchain Consultant

Tanja Bivic
Advisors and ambassadors Tanja Bivic Public Relations

Charlie Shrem
Advisors and ambassadors Charlie Shrem Blockchain Expert, Co-Founder @ Bitcoin Foundation

Peter M. Moricz
Advisors and ambassadors Peter M. Moricz Blockchain Business Development Expert

Jure Leskovec, PhD
Advisors and ambassadors Jure Leskovec, PhD Professor @ Stanford University, Chief Scientist @ Pinterest

Mark Pleško, PhD
Advisors and ambassadors Mark Pleško, PhD Nuclear Physicist, Cosylab, Angel Investor

Dejan Roljić
Advisors and ambassadors Dejan Roljić ABC Acceleration Business City

Imogen Heap
Advisors and ambassadors Imogen Heap Celebrity Ambassador

Ram Santhosh Kumar Budime
Advisors and ambassadors Ram Santhosh Kumar Budime CEO @ Bitins.net

Matej Gregorčič
Founders Matej Gregorčič Founder & CEO

Vasja Veber
Founders Vasja Veber Founder & COO

Uroš Umek - DJ UMEK
Founders Uroš Umek - DJ UMEK Professional DJ, Founder, Celebrity Ambassador

Boštjan Žakelj
Viberate's core team Boštjan Žakelj CTO

Kristian Gorenc
Viberate's core team Kristian Gorenc CSO

Rok Babič
Viberate's core team Rok Babič Senior Blockchain Developer

Rok Bavec
Viberate's core team Rok Bavec Senior Developer, Data Scientist

Matic Magister
Viberate's core team Matic Magister Head of Sales Support

Ina Veber, PhD
Viberate's core team Ina Veber, PhD General Counsel

Matjaž Muhič
Viberate's core team Matjaž Muhič UX & Design

Anil Shrestha
Viberate's core team Anil Shrestha CPO

Ana Križmančič
Viberate's core team Ana Križmančič CMO

Luka Kaše
Viberate's core team Luka Kaše Art Director

Mateja Tomažinčič
Viberate's core team Mateja Tomažinčič Art Director

Jure Zagoričnik
Viberate's core team Jure Zagoričnik Front-end Developer

Emil Avdič
Viberate's core team Emil Avdič Developer

Senad Žunić
Viberate's core team Senad Žunić Team Lead

Zejnil Jaganjac
Viberate's core team Zejnil Jaganjac Web Designer

Matjaž Čosić
Viberate's core team Matjaž Čosić Event Manager

Gordana Kovačevič
Viberate's core team Gordana Kovačevič Office Manager

Andrej Plankar
Andrej Plankar
Blockchain Specialist
Blockchain Consultant
Blockchain Business Consultant
Blockchain Business Consultant
Blockchain Consultant
Tomislav Mucic
Tomislav Mucic
Blockchain Consultant
Blockchain auditing / Slovenia
Senior Blockchain Consultant
Blockchain Consultant
Tomislav Mučič
Tomislav Mučič
Blockchain Consultant
Blockchain Consultant
Senior Blockchain Consluntant
Tanja Bivic
Tanja Bivic
Public Relations
Communications & PR Consultant
Charlie Shrem
Charlie Shrem
Blockchain Expert, Co-Founder @ Bitcoin Foundation
Bitcoin Pioneer
Founder of the Bitcoin Foundation and founder and CEO of BitInstant LLC
COO at Jaxx.io
Founder at CryptoIQ | Founder at Bitcoin Foundation
Blockchain Advisor
Early Bitcoin Evangelist & Investor
Bitcoin Pioneer
Peter M. Moricz
Peter M. Moricz
Blockchain Business Development Expert
Jure Leskovec, Phd
Jure Leskovec, Phd
Mark Plesko, Phd
Mark Plesko, Phd
Dejan Roljic
Dejan Roljic
Founder & CEO
Founder & Ceo
Matej Gregorcic
Matej Gregorcic
Co-Founder
Bostjan Zakelj
Bostjan Zakelj
CTO, Advisor
Rok Babic
Rok Babic
Senior Blockchain Developer