Problems with Cryptocurrency Exchanges...................................4
The XERA Solution.................................................................................5
The XERA Exchange.......................................................................6
Two interfaces: Basic and Advanced................................6
Multi-Device Standardized Features................................6
Real-Time Profit and Loss Updates
Across Time Frames................................................................6
The XERA Token.......................................................................6
Trading Information and How-To Guides.......................6
Built-In Trading Automation...............................................7
XERAs Reserve Liquidity pool.............................................7
The XERA Trading Engine....................................................................7
Supported order types.................................................................7
Fill or Kill (FOK).........................................................................8
One Cancels Other (OCO) Order Option.........................8
Hidden Order Option.............................................................8
Proposed Technical Solution..............................................................9
High-Level Overview of XERA’s
Technical Specifications............................................................ 10
XERA Tokenomics and ICO............................................................... 12
The XERA Token................................................................................... 13
Token Sales..................................................................................... 13
Revenue Model............................................................................. 13
ICO timeline................................................................................... 13
ICO Funds Distribution.............................................................. 14
Competitor Comparisons................................................................. 15
Security, Compliance, and Risk mitigation................................. 15
The XERA roadmap............................................................................. 16
The XERA Team..................................................................................... 17
XERA Legal Disclaimer....................................................................... 19
The adoption of blockchain technology con-
tinues to increase across variety of industries:
logistics, supply chains, traditional asset classes
such as real estate, merchant, and consumer
payment systems, and asset trading platforms.
There is an expectation, whether innate or
overt, that blockchain or distributed ledger
technologies (DLT) will eventually become
the standard channel for completing transac-
tions and transferring value. By removing the
financial and time burdens caused by interme-
diaries, auto-executed, and auto-enforced smart
contracts provide a trusted method for peer-to-
peer exchange at a cost that is lower cost than
The majority of blockchain-based and cryp-
tocurrency projects issue their own tokens
or coins which are traded on cryptocurrency
exchanges. Cryptocurrency trading is a 24/7
marketplace which matches the buyers and sell-
ers of various currencies. It’s similar to trading
stocks or Forex where the value of an instru-
ment will move based on several factors. While
there are multiple exchanges available through-
out several different geographic locations, there
are still major gaps in functionality across these
exchanges. Some of the key issues in existing
trading exchanges include security issues, lack
of liquidity, latency problems, and a severely
limited selection of automated functions — all
features that traders expect.
The XERA team is comprised of traders who
have gained decades of experience in the
banking and information technology sectors.
As such, we have identified the functions that
should be non-negotiable in a quality cryp-
tocurrency exchange. Many traders currently
have to use third-party and other paid tools to
fulfill their full spectrum of cryptocurrency
trading requirements via exchanges. XERA will
be a fully integrated cryptocurrency trading
exchange that resolves the key issues and
challenges that traders are facing with current
During our proof of concept speed test, we
were able to sustain a 2.5 Mtps throughput and
super low latency. Also, we have collaborated
with Authenteq, who will provide a faster know
your customer (KYC) process for our traders.
To fund the development of XERA, an ICO
will be launched to sell the XERA token and
provide traders with access to a platform that
incorporates all of the components that inves-
tors need in one place. The three-stage XERA
ICO will commence on October 01, 2018 and
conclude on November 27, 2018. The XERA
token price is $0.50. Along with a high quality
and feature-rich trading platform, the XERA
token, XERA’s utility token, will offer traders
a number of benefits and incentives including
reduced fees for XERA token holders. Proceeds
from the XERA token will be invested to estab-
lish the decentralized XERA exchange that will
launch in 2020 as per our roadmap.
PROBLEMS WITH CRYPTOCURRENCY
Available at: https://coinmarketcap.com/
ICO Stats 2018. Available at: https://www.
Available at: https://www.coindesk.com/
5 del Castillo, Michael. (2018). The 10
Largest Companies in the World Are
Now Exploring Blockchain. Forbes.com.
Available at: https://www.forbes.com/
changes. Hackernoon. Available at: https://
8 Rados. (2018). List of cryptocurrency
exchange hacks. Available at: https://rados.
9 Nova, Anna. (2018). How to stop
your digital fortune from going up in
smoke? CNBC. Available at: https://
Since the inception of Bitcoin in 2009,
hundreds of altcoins have been created. In
terms of the overall cryptocurrency landscape,
the nascent industry’s market capitalization
has fluctuated between $282B and $598B in
the first half of 2018. However, the number
of ICOs launched in 2018, which exceeds 500
thus far, have outpaced the total number of
ICOs (210) that entered the market in 2017.
Indeed, as of mid-2018, new ICOs have raised
over $12B in capital, which is more than double
the 2017 valuation of $3.8B. As we can clearly
see, the interest in ICOs, as well as trading
cryptocurrencies, continues to expand.
The astronomical predictions of the future
market cap for Bitcoin, in particular, may be
a far stretch at this point in time. However, as
blockchain technology evolves and matures,
the valuation growth has a high probability
of continuing since the goal of widespread
adoption has yet to be realized. Indeed, industry
giants such as Goldman Sachs4, JP Morgan,
Berkshire Hathaway, Microsoft, Wal-Mart,
Google, and the Industrial and Commercial
Bank of China5 have all either moved
forward with blockchain projects or they
have filed patents for blockchain technology,
thereby signaling their current intention of
incorporating a blockchain-based system.
Due to the continued interest in leveraging
blockchain technology and cryptocurrencies,
hundreds of cryptocurrency exchanges have
been established around the world to allow
investors to gain exposure to the cryptocurrency
Currently, there are over 500 cryptocurrency
exchanges located across various geographic
locations,6 but major functionality gaps
continue to plague these exchanges. Some
of the key issues for existing cryptocurrency
trading exchanges include liquidity, security,
latency problems and a lack of automated
functions. Each of these problems translates
into a limiting and frustrating experience for
seasoned and new traders alike.
Liquidity issues make it difficult for traders
to enter and exit trades at their desired price.
The uptick in the cryptocurrency market has
slightly minimized these issues through the
increased liquidity provided by additional
capital injections. Quite simply, trading volume
is one of the main components that determine
liquidity. However, cryptocurrencies are still
subject to large price fluctuations7 and when
the trading volume hasn’t reached a certain
threshold for the buy/sell orders, then traders/
investors must wait until another trader/investor
comes along. Due to the aforementioned
cryptocurrency volatility, there is no room for
delayed buy/sell order execution.
As market capitalization of cryptocurrencies
rapidly expanded in late-2017, traders and
investors have become wary of their security
on these platforms, and rightfully so: since
2014, over 980,000 Bitcoins have been lost to
various forms of digital thievery.8 One of the
primary sources of the security problems is the
fact that the hacked exchanges are centralized;
it’s far less time and computationally expensive
to target a centralized exchange than it would
be for P2P oriented decentralized exchanges.
But, beyond the weak security methods
implemented by the centralized exchanges,
end-user error compounds the lack of
robust security protocols (e.g., keeping their
cryptocurrency in a hot wallet or falling prey to
phishing scams). For this reason, many traders
have decided to store their cryptocurrency
holdings to external hardware wallets.9 Cold
storage is another option to increase wallet and,
ultimately, cryptocurrency security.
The limited selection of cryptocurrencies
available for trading on cryptocurrency
exchanges curtails the number of ROI
opportunities for buyers and sellers.
Cryptocurrency choice limitations also produce
the deleterious side effect of narrowing down
the buyer/seller pool which, as previously
stated, impacts liquidity. Establishing a
cryptocurrency exchange that allows traders
to exchange and trade any cryptocurrency
facilitates increased liquidity and boosts trader
incentivization to utilize an exchange with far
more choices. Thus, incorporating additional
cryptocurrencies based on an analysis of an
altcoin’s current demand and proof of concept10
will capture a more substantial share of the
cryptocurrency exchange market.
Many traders currently have to use a collection
of external tools and resources to complement
their cryptocurrency trading. Such tools
may or may not be native to their platform
of choice. Although there are fundamental
trading principles and successful behavioral
psychology that a majority of traders share,
how they approach their technical analyses and
buy/sell thresholds varies from trader to trader.
Some of the key features that traders need
to have in a singular and integrated platform
include a wide selection of charting tools,
detailed portfolio performance updates, and a
variety of order types.
With the issues and limitations of
cryptocurrency exchanges in mind, there is
clearly a need for a platform that provides
a high-quality trading experience that
incorporates all of the tools and resources that
traders need into a single, easily accessible
THE XERA SOLUTION
XERA’s exchange will address the issues and challenges traders are facing with cryptocurren-
cy exchange platforms while providing an integrated solution for traders and investors who are
interested in the cryptocurrency market. XERA will provide the professional tools and resources
that traders require for precise trade execution. XERA is currently establishing partnerships with
professionals from various industries to assist in the development of a robust trading platform. The
overall objectives of the platform are to:
follow an impact investing mindset where
they seek to solve a social or environmental
issue such as sustainable agriculture, sup-
weighed against the altcoin’s demand as
well as its proof of concept (e.g, technical
architecture, the altcoin’s communal advo-
cacy, and regulatory compliance).
● Deliver an integrated cryptocurrency trading
platform to traders and investors;
● Establish itself as having the most in-demand
capabilities within the cryptocurrency
exchange market; and
● Attract and retain a team of credible partners
and team members with a proven record of
success within the realm of cryptocurrency,
thereby delivering an exceptional trading
experience to XERA customers.
More specifically, XERA is positioned to
offer traders and investors detailed reporting,
advanced charting features, one cancels other
(OCO) order features, multiple order types,
price alert system, real-time profit and loss
updates, and competitive trading fees. Whether
a cryptocurrency beginner or advanced trader,
everyone is welcome on the XERA platform.
The XERA exchange will commence as a
cryptocurrency-only exchange.This means that
cryptocurrencies may only be purchased using
other cryptocurrencies on the platform. We un-
derstand the benefits of incorporating fiat onto
our exchange since Fiat currency continues
to be superior in liquidity when compared to
cryptocurrency and adding this to the exchange
will increase the number of participants. More
participants equals to a higher volume on the
exchange thus boosting liquidity. As the ex-
change grows and develops, fiat currency will
be accepted. One of the primary unique value
propositions of the XERA exchange centers on
the suite of capabilities available to traders on
our platform. For our inaugural launch, XERA
will support trading in the following coins:
● BTC (All coins can be traded with BTC)
● ETH (will be disclosed later, what coins can
be traded with ETH)
● XERA coin (All coins can be traded with
However, we will add other cryptocurrencies
based on a careful assessment of their demand,
as the trader onboarding progresses.
There are several features on the XERA ex-
change that will make the trading experience
far superior to other cryptocurrency exchanges.
An overview of the key components of the
XERA platform is outlined below.
BASIC AND ADVANCED
The recently established sector of cryptocur-
rency trading has attracted a generation of new
traders and investors – both experienced and
inexperienced. However, many cryptocurrency
exchanges can be difficult to navigate for both
beginner and professional traders alike. To
resolve this challenge, XERA is developing
two interfaces: basic and advanced. The basic
interface will be intuitive and easy for begin-
ner traders, while the advanced interface will
have extensive charting features and technical
indicators across multiple timeframes.
Whether XERA users are trading from their
laptop, or via their mobile device, our platform
features will be developed to work seamlessly
across all devices and apps.
With the XERA platform, traders will be able
to set SMS and email alerts for a variety of
indicators including, but not limited to:
● Bollinger Bands
● Momentum Oscillators
● Moving Averages
Our Price Alert function will signal a trader
when the price of a cryptocurrency reaches
a level they have been monitoring. Traders
currently have to use third-party tools for this
purpose, but this will be fully integrated within
the XERA platform.
REAL-TIME PROFIT AND LOSS UPDATES
ACROSS TIME FRAMES
Traders will be able to view their profit and loss
in real-time as a percentage and in BTC across
time frames of 24 hours, 7 days, and 30 days.
THE XERA TOKEN
The XERA token can be used by traders to
reduce their trading fees and through our token
buyback monetary policy, continue to gener-
ate additional value for their cryptocurrency
AND HOW-TO GUIDES
There will be an automated tutorial section that
will help new traders learn trading in the easiest
possible manner. Be it the UI, withdrawals or
expert level trades, you will have access to
understand, learn, implement and improve your
trading with the help of visuals, voice & AI.
XERA provides a scripting environment for
trade automation that allows traders to imple-
ment their trading strategies via direct coding
so that the trades get executed autoomatical-
ly based on user implemented logic. Users
will have access to all market data, technical
indicators, account balance, open orders &
trade history via scripting. The exchange will
also provide a simplified interface for users to
configure indicators, set up certain conditions,
and perform trades automatically.
XERA’S RESERVE LIQUIDITY POOL
While there are a multitude of factors that
determine the liquidity of a particular asset
(or compendium of assets), one of the well-
known methods for mitigating price vola-
tility, i.e, providing price stability for asset
exchange, is through the implementation of
a liquidity pool. Increasing the likelihood of
cryptocurrency liquidity is one of the mass
adoption cornerstones. To ensure a contin-
ual state of healthy liquidity via the XERA
exchange, we will transfer 10% of the monthly
profits to the Reserve Liquidity Pool. We esti-
mate that, by end of year 3, the total Reserve
Liquidity Pool will contain $2.25 million.
THE XERA TRADING ENGINE
The core of the exchange engine is the order
matching mechanism. Its function is to:
● Accept orders;
● Find matches among the orders as quickly as
● Create a trade when a match is found.
Order matching works in such a way that every
trade is made at the best price possible. For
example, if someone offers to sell ETH at price
$100, and a user places an order to buy ETH
at price $120, then the engine will match the
orders and make a trade at $100 if the algorithm
determines that $100 is the best price for order
execution. Our objective is to provide high-per-
formance order matching engine allowing
users to trade instantly even during a high load
period. As such, the entire exchange architec-
ture is built upon the exchange engine and will
● Implementing advance order types;
● Managing user balances, moving the funds
from one trader to the other when a trade is
● Calculating the fees, subtracting them from
● Recording user trades, generating reports on
individual trading profitability;
● Processing deposits and withdrawals, which
includes running a full node for every coin
traded on the exchange;
● Market history generation, providing the
market data over time and via various time-
● Margin trading and lending (to be introduced
● A high quality front-end environment that
provides an instant-response user interface.
To maximize security, our exchange will use
cold wallet storage, multi-signature wallets, and
smart contracts. The exchange will also provide a
high-quality API to allow automated trading. The
API will provide market data via a REST API and
a Websocket API which pushes instant updates.
The API will also allow user access to all trading
features, thus maximizing the capabilities for
those traders who want to automate their trading.
SUPPORTED ORDER TYPES
There will be several order types available on
the XERA platform. Along with the suite of
trading features and resources available to our
customers, this will also set XERA apart in
providing an exceptional trading experience.
A limit order is the most basic order type
available on exchanges. This order type allows
a trader to specify the price and amount of a
cryptocurrency that they would like to buy or
sell. For example, if NEO is selling at $60 and
a trader wants to buy NEO at $55, the trader
would place a limit buy order at $55. If the
market reaches $55 and another trader’s sell
price matches with the traders bid, the limit
order will be executed at $55. A limit order can
remain active until it is filled or cancelled.
A market order is an order type that executes
immediately against the best price available
when a trader wants to buy or sell an instru-
ment. Market orders are often used when rapid
execution is prioritized over the price at which
the order executes. When placing this order, the
trader prefers the trade to happen immediately
and at the current best available price point.
A stop order is used to trigger a market sell
when the market drops to the trader’s trigger
price. It can also be used to fulfil a market buy
order if the market rises to the trader’s trigger
price. This is often used as a stop loss order if
the market is moving against an open margin
position. Stop orders will fully execute as a
market order once the trigger price is reached.
For example, if NEO is at $50, and a trader is in
a long position where they want to sell if NEO
reaches $60, a stop order to sell the position
will be placed once the price reaches $60.
market price moves to $252.01 or above, then
the order may go partially unfilled due to the
A trailing stop order provides flexibility over a
stop order by executing once the market goes
against a trader by a defined price; this is called
the price distance. When margin trading, a trail-
ing stop sell order can be used to protect profit.
For example, if a trader is in a long position and
the current market price is $250 after a quick
rise from $225, a trader can set a trailing stop
with a price distance of $5. This will create a
sell stop order at $245. As opposed to a normal
stop order, if the market price continues to rise
to $275, then the trailing stop rises accordingly,
always staying $5 behind the market price;
rising to $270 in this example.
The stop price trails behind the market price
by the amount specified as price distance and
allows for a stop to adjust to the market if the
market moves in a profitable direction. If the
stop is triggered, a market order is placed.
A stop-limit order executes as a limit order
within a specific price range (buy or sell limit
price or better). With a stop-limit, the trader sets
a stop price at which the order is triggered and
a limit price at which the order may be filled. If
the market price surpasses the limit price, the
order may not be filled entirely.
FILL OR KILL (FOK)
A “fill or kill” order is a limit order that must
be filled immediately in its entirety or it is can-
celled (killed). The purpose of a fill or kill order
is to ensure that a position is entered instantly
and at a specific price.
Once the stop of a stop-limit order is triggered,
the limit order is automatically added to the
book. If the market price does not reach the
stop price, the order will not be triggered and
will remain unfilled. If the stop is triggered and
the limit order is placed, but the market price
does not reach the limit price, the order will
also go unfilled. If the market price is moving
quickly enough and gaps above the limit price
exist, then there may not be enough matching
offers available between a trader’s stop and
limit to fulfil the order.
For example, if a trader would like to buy once
the market price reaches $250, but not pay
more than $252, then a stop price of $250 and
limit price of $252 will be specified at the same
time using a stop-limit order. If the market price
reaches $250, the order is triggered and will
match the best available asks up to $252. If the
The scaled order tool is an algorithm designed
to allow traders to spend less time entering
orders and more time focusing on their strategy.
The algorithm automatically creates multiple
limit orders across a user-determined price
range. This tool also provides control over the
diversity and distribution of orders within the
ONE CANCELS OTHER
(OCO) ORDER OPTION
The one cancels other order option allows trad-
ers to place a pair of orders stipulating that if
one order is executed fully or partially, then the
other is automatically cancelled. An OCO order
combines a stop order with a limit order. This
option allows traders to place both take profit
and stop loss targets for their position (only for
limit orders). If a trader manually cancels the
stop limit order, the trader must also manually
cancel the corresponding order.
For example, if NEO is at $50 and a trader
wants a stop order at $40, and a limit order at
$60, then an OCO order is needed. If the market
reaches $40, the stop order will trigger a market
order and cancel the limit order at $60. If the
market reaches $60 before $40, the limit order
will execute and cancel the stop order at $40.
HIDDEN ORDER OPTION
The hidden order option ensures an order does
not appear in the order book, so it does not in-
limit order option ensures the limit order will
be added to the order book and not match with
a pre-existing order. If a trader’s order matches
with a pre-existing order, the post-only limit or-
der will be cancelled. This ensures that traders
only pay the maker fee and not the taker fee as
The XERA platform will be supported across
multiple devices including Windows and
Mac, iOS devices, and android devices. Our
cross-platform trading clients include a web-
based trading client, iOS application, and
PROPOSED TECHNICAL SOLUTION
Centralized exchanges are prime targets for hackers and other nefarious agents; the truth of this
statement has been demonstrated by incidents involving Mt. Gox,11 Shapeshift,12 Bitfinex,13 and
Coinrail.14 Further data regarding the challenges faced by centralized exchanges includes the insta-
bility of a single point of failure which governments have the ability to control – if not completely
shut down. While we plan on conforming to current regulations which are focused on know your
customer (KYC) and Anti-Money Laundering (AML) protocols, we also understand the benefits of
launching a decentralized exchange:
11 Pollock, Darryn. (208). The Mess That
com. Available at: https://cointelegraph.
12 ShapeShift. (2016). Timeline: The
ShapeShift Hacking Incident. Available at:
13 Reuters. (2016). Bitcoin Worth $72M
Was Stolen in Bitfinex Hack in Hong Kong.
Fortune.com. Available at: http://fortune.
14 Kollewe, Julia. (2018). Bitcoin price
plunges after cryptocurrency exchange is
● Removes the risk of a single point of failure;
● Ensures that a single entity cannot take cont
rol of the network;
● Increases user privacy;
● Cryptocurrency ownership is maintained
at the individual level rather than the
intermediary exchange holding the asset and
placing added restrictions on its movement
throughout the exchange;
● Reduction of fees due to removing third party
● Decrease the likelihood of market
manipulation and the stealing of user identity
and user funds by the central authority who is
holding the trader assets.
Consequently, the XERA team is in the process
of mapping the technological infrastructure
for a DEX that provides access to a larger
cryptocurrency market while also implementing
a substantial number of additional order types
that mirror what traders would expect from a
OF XERA’S TECHNICAL
contract logic has the longest proof of concept
to date and allows for more complex auto-exe-
cuted and auto-enforced transactions.
Several of the current DEX systems have a
narrow cryptocurrency focus. For example,
Airswap is a P2P DEX for trading ERC20
tokens on the Ethereum blockchain. Certainly,
given the number of ICOs that have launched
their enterprises by using the ERC20 compati-
ble token protocol, severely limits trader choice
to a single cryptocurrency type.15 0x is also a
P2P DEX that centers on ERC20 tokens and
the Ethereum blockchain,16 which presents the
same limitation issue as Airswap. The reason
for using Ethereum is evident; aside from the
number of ERC20 compatible tokens issued
between 2017 and 2018, Ethereum’s smart
Of the 244 DEX systems listed on the In-
dex Github repository, 49% of decentralized
exchanges are still in the development process,
while only 36% are currently live and in
operation.17 These facts support the reality that
designing and launching a DEX is a protracted
process which contains a number of iterative
steps from conception to deployment. Our ob-
jective is to be a comprehensive cryptocurrency
trading platform that is not limited to one type
of token, facilitates the execution of variety of
different order types (from the most basic to the
more complex), contains all of the benefits of a
DEX, while also being easy to use for begin-
ARE IN DEVELOPMENT STAGE
ARE IN OPERATIONAL STAGE
15 Oved, Michael; Mosites, Don. (2017).
on the Ethereum blockchain. Available at:
md. Available at: https://github.com/dis-
That being stated, we have chosen to initially launch a centralized platform as the first step in our
iteration towards a DEX platform. We are confident that the features we offer to beginner and
advanced traders, along with a compendium of trading pairs, holds a unique value proposition
amongst the current centralized exchange competitors. Our proposed centralized infrastructure is as
PRESENTATION AND USER INTERFACE LAYER
MUTUAL COMPLEMENT OF DATA
AND DATA SWITCHING
● B lockchain Layer: Only completed transac-
tion data will be recorded to the blockchain
● O ff-chain Database Layer: Given that the
likely volume of orders, the expansive selec-
tion of order types, and the required analytics
components of the XERA platform, it is
prudent to utilize an off-chain database layer
to mitigate possible network bottlenecks and
congestion. Implementing an Inter Plane-
tary File System (IPFS) would allow higher
throughput as only a hash reference to the
data is sent to the blockchain layer.
● S mart Contract Layer: Smart contracts will
provide the scripting logic for the various
order types that XERA offers to its users.
● O rder Pool: When initiating an order,
the user’s data is encrypted and sent to an
order pool. The order pool log is sent to the
off-chain database/data storage system (for
example, IPFS). The user will then release
their private key (PK) to the order pool for
● M atching Engine: Once the user’s PK is
decrypted, the data is sent to the XERA
Matching Engine. After the trade is matched
between buyer and seller, and an order is ex-
ecuted, the data is recorded on the blockchain
XERA TECHNOLOGIES SPECIFICATIONS (v.1)
SMART CONTRACTS AND MATCHING ENGINE LAYER
Various Order Execution Methods — Embedded logic
Completed Transaction Data Only
OFF CHAIN DATABASE LAYER
During our proof of concept test, we were able to achieve 2.5Mtps with extremely low latency.
Since we are currently in the development phase of our centralized platform, the details regarding
the proposed technical specifications are subject to change as new blockchain innovations come to
light and offer faster throughput and increased scalability.
We are thoroughly aware of Ethereum’s proposed Plasma protocol, which may scale“state updates
per second” to “potentially billions.”18 Currently, the possible network effects of Ethereum’s Plas-
ma deployment aren’t known, and this is a vital consideration for our blockchain layer of choice.
Therefore, we are exploring other viable blockchain solutions which have continued to demonstrate
a stable proof of concept.
XERA TOKENOMICS AND ICO
18 Poon, Joseph; Buterin, Vitalik. (2017).
tracts. Available at: https://plasma.io/
In conjunction with offering a secure cryptocur-
rency trading platform, XERA will also provide
the XERA coin: a utility coin that will allow
traders to access reduced fees and incentives for
XERA coin holders. Proceeds from the XERA
coin will be invested to establish the decentral-
ized XERA exchange that will launch in 2020.
The XERA token sale will start on October 01,
2018 and conclude on November 27, 2018. The
token sale will occur in three stages:
● Stage 1 with a discount of 20%,
● Stage 2 with a discount of 12%,
● Stage 3 with a discount of 8%.
A locking period on token purchases will apply
until end of Q1 2019. At this time, the XERA
exchange will be released along with the coin
and people will be free to trade/sell their tokens
on our exchange.
THE XERA TOKEN
The XERA coin will be a utility token used as
an incentivization for XERA platform partici-
pants, which includes the following benefits:
With the XERA coin, traders will be able to
exchange them for reduced fees. The ex-
change fee on the XERA platform is 0.1%. For
example, if a trader is trading BTC/ETH, the
exchange fee can be reduced by 50% using
the XERA coin. Using a smart contract, this
amount will be automatically calculated and
reduced from the XERA tokens held in the
At the end of each quarter, XERA will buy
back XERA coins amounting to 20% of the
total quarterly profit generated from trading
fees. These coins will be burned to increase
the demand and value of the XERA coin. The
buyback process will continue each quarter
until the 50% of the total XERA coin supply
has been bought back. Updates on the XERA
coin quarterly buy back will be announced on
the XERA website each quarter.
Our token price is $0.50, and a locking period
will be in place until end of Q1 2019. The
minimum investment in the ICO is 0.1ETH.
Ethereum will be accepted as payment during
the ICO. The token sales details are as follows:
● Total token supply: 95,000,000 tokens.
● 70% of token supply in ICO for sale:
● Soft cap: 5,320,000 tokens (20%).
● Hard cap: 66,500,000 tokens (100%).
● 30% Reserve: 28,500,000 tokens to be held in
a reserve for future use for internal purpose.
XERA’s revenue model will come from a vari-
ety of trading fees. These fees are as follows:
● E xchange fees. XERA’s exchange fee is
0.1%. If trading is done in pairing of XERA,
then the fee will be 0.05%
● Withdrawal fees. Variable for different
coins. Will mention later.
● L isting fees. Will be disclosed at a later time.
XERA COIN PROCEEDS
FOR THE DECENTRALIZED EXCHANGE
Funds generated from XERA coin sales will be
used to fund the decentralized XERA exchange
that will launch in 2020.
The XERA token sale will start on October 1,
2018 and conclude on November 27, 2018. The
token sale will occur in three stages:
PUBLIC SALE STAGE 1:
OCTOBER 1, 2018
OCTOBER 10, 2018
PUBLIC SALE STAGE 2:
OCTOBER 15, 2018
NOVEMBER 3, 2018
PUBLIC SALE STAGE 3:
NOVEMBER 8, 2018
NOVEMBER 27 2018
ICO FUNDS DISTRIBUTION
The funds raised from the target of selling 70%
of the token supply (66,500,000 tokens) during
the ICO will be used for several purposes:
● 30%: Product Development
● 20%: Security
● 20%: Legal, Compliance, and Regulatory
● 15%: Sales and Marketing
● 10%: Office Establishment
● 5%: Miscellaneous
Thirty percent of the tokens (28,500,000) will
be held in a reserve for the development of the
XERA platform and can’t be sold before 1 year
from the date of the initial token sale. After a
year, they can be sold/utilized up to maximum
of 7,125,000 tokens per quarter.
SALES AND MARKETING
Latency (miliseconds) **
Trading capable iOS app
Trading capable Android app
Multiple order types
Notification Mechanism ***
Dual Dashboard - Simple & Advance
Reporting function ****
How to'/Tutorial section
Liquidity pool (growing)
Kucoin Cryptopia HitBTC Bitfinex Gemini Poloniex
0.1% 0.2% 0.1% 0.1% 0.1% 0.1%-0.2%
2 Mtps 1 Mtps 1.4Mtps 2 Mtps 1.4Mtps N/A
0.279 0.062 0.003 0.03 0.154 0.03
* Including trading with native coin
** Can affect various external factors. Mentioned value tested in our POC setup
*** for trading strategies, order fulfillments
**** Loss/gains for 1/7/30 days
SECURITY, COMPLIANCE, AND RISK MITIGATION
As the availability of cryptocurrency exchanges grow, the legislative authorities are ensuring that
these exchanges operate in a lawful manner. XERA is committed to meeting the regulatory require-
ments as a centralized cryptocurrency exchange. By partnering with Authenteq, XERA will have
a speedy know your customer (KYC) process, and all buyers will have to submit identification as
part of our account verification process. Comprehensive anti-money laundering (AML) and count-
er-terrorism financing (CTF) measures will also be in place on the platform.
Regular external auditing of the XERA platform will also be completed to ensure the XERA
platform is meeting its regulatory obligations across all the jurisdictions in which it operates. This
will ensure the platform is managed in a secure way, while providing peace of mind for our users.
As XERA expands to other jurisdictions, it will comply with the legislative authorities in each
THE XERA ROADMAP
Commencing in Q4 of 2017, the XERA team has been completing all of the background work
required to establish a high-quality cryptocurrency exchange platform. The fully-functional XERA
exchange will launch in Q1 of 2019. The table below outlines all steps on the roadmap.
• The origin of platform idea.
• Development of the concept and business plan.
• Project specification and roadmap design.
• Core team establishment.
• Further research & trading exchange model.
• Company Establishment.
• Development and creation of POC Trading Engine.
• Phase 1 Exchange design.
• PR and team expansion.
• Phase 1 design of Mobile Trading Apps.
• Preparing the Exchange Security model.
• ICO Preperation.
• Token creation.
• Phase 1, 2 and 3 initial coin offering.
• Accepting applications for Exchange listing.
• Establishing regulatory adherence for Fiat acceptance in various countries.
• Exchange launch.
• L isting approved projects.
• Android and IOS App release.
• Integration of auto-trading tools.
• Research and Development for Decentralized Platform.
• Launch of fully functional Decentralized exchange.
THE XERA TEAM
ABHISHEK SINGH / CO-FOUNDER AND CEO
Abhishek has over 18 years of industry experience leading large teams in datacenter and system
management project, along with development work in a senior capacity. He has ben working as
an early blockchain and cryptocurrency advocate since 2013 as an investor. Abhishek’s experi-
ence working with the world’s most recognizable and sizable companies, brands & executives
have given XERA unique access to an audience that is critical in the ongoing growth of the
ARPIT SHARMA / DIRECTOR OF TECHNOLOGY
Arpit has over 6 years of industry experience in administering core technical and strategic
assistance focused on blockchain-based businesses and distributed ledger technology (DLT).
His core expertise includes providing and implementing infrastructure solutions for data center
management, cloud, security as well as coordinating and implementing technology projects
that ensure seamless operation of advanced infrastructures.
ESPEN OLSEN/ MARKETING MANAGER
Espen heads the marketing for Xera. He is skilled in social media and influential marketing. His
marketing campaigns, worldwide exposure and brand awareness skills are bringing great value
to Xera. He has been an expert Cinematographer and heading one of the largest Crypto groups
ANDREW WILLIS / SENIOR DEPLOYMENT MANAGER
Andrew has a wealth of experience in many areas of technology including more than 20 years
of senior management of Computing Service Delivery within an Academic environment. He has
also managed Customer Support within professional services ensuring high level user experi-
ence satisfaction delivery to more than 4 thousand direct customers.
Andrew has many academic, professional business and leadership qualifications, including a
Bsc and a Master of Philosophy degree in Computer Science. Andrew is also an author of high
visibility articles and reviews.
VLAD GLUSHENKO / SENIOR BLOCKCHAIN DEVELOPER
Vlads specialty is to empower clients with solution architecture and application design for
decentralized ledger systems. Vlad led the integration of modular architecture that provides
unparalleled performance and control, with a full-featured API and sophisticated automation
controlling for flexible unified platform that seamlessly spans physical and virtual devices, and
a worldwide network for secure, low-latency communications. From 2015 till 2017, Vlad worked
for IBM as a senior blockchain developer, contributing to the development of Hyperledger
ROMAN VINOGRADOV / BLOCKCHAIN DEVELOPER
Roman in a back-end developer with strong blockchain expertise. He has been doing devel-
opment in crypto space since its early years and has built complex tools, exchange engine,
advanced market charts and smart contracts in Ethereum. His strong skill sets are Python, Javas-
cript, Solidity and MySQL, PostgreSQL in database technologies.
RATH PRAK / LEAD UI/UX DESIGNER
Rath has more than 9 years of experience working in the creative industry in New Zealand as a
graphics designer and now as a digital designer focusing on UX/UI and front-end web develop-
ment. He has worked on projects with Wellington Phoenix Football Club, NZ Racing Board and is
currently helping develop digital solutions for the Maori Carbon Foundation. Rath has a passion
for new and emerging technologies and has a keen interest in blockchain and AI.
TOSHIK DOOMRA / LEGAL & COMPLIANCE MANAGER
Toshik is Chartered Accountant with more than 8 years of diverse international post qualifica-
tion experience in Banking, Manufacturing, consulting and wealth management verticals. His
experiences range from banks, building financial models, investor relations to developing, im-
plementing and auditing MIS and Internal Control systems and processes and legal regulations.
ANANT SACHDEVA / INFRASTRUCTURE SECURITY MANAGER
Anant is equipped with a very strong hold on security and encryption algorithms. He has been
responsible for global security engineering, cyber security operations and global application
security along with providing security solutions to many international clients. His work was
praised to promote security in cryptocurrencies and blockchains. He owns ‘Tesla Uno’, a compa-
ny that provides automated solutions for industries powered by AI.
HABTAMU BEZA / INFRASTRUCTURE SPECIALIST
Habtamu Beza is a lead network engineer for the last 12 years with a record of success as a
project implementer and technical expert consultant for network design, implementation, and
support strategies. Beza, is extremely proficient in turning end-user requirements into custom
designed network solutions for complex infrastructure like first Iowa Emergency 911 network
deployments and AT&T IP based LTE roll-out across the united states that require scalability and
MARK MATHIS / BLOCKCHAIN ADVISOR
Mark brings over 15 years of software development experience with startup and enterprise
customers alike. He is proficient in mobile, web, and back-end development and has deployed
large scale applications across multiple industries. Mark is a contributor to various open source
blockchain/crypto projects and is currently doing smart contract/dApp development on Ethere-
um and EOS. He is a trusted source and advisor to several other emerging blockchain projects in
the healthcare, music, and payments space.
JAGMEET SINGH HANSPAL / CONSULTANT SYSTEM ARCHITECT
Continuous Innovator and Senior Architect with over 14 years of work experience, 2 patents,
several Invention Disclosures and numerous other contributions and Innovation Awards in
MNCs like TranSwitch, Juniper, Ericsson etc. Jagmeet have full exposure to Software develop-
ment processes complete with analysis, design, development, documentation, testing and
version control with deep as well as architectural level experience.
BENJAMIN DELA CRUZ / OPERATIONS MANAGER
Benjamin worked with some of the best companies managing operations. His skills range from
Administrative & Supervisory tasks to handing clients, executive arrangements and managing
LOVEDEEP SINGH / QUALITY ASSURANCE ANALYST
Lovedeep is an expert in Software Testing & Automation Methodologies. He has excellent
knowledge of full system development life-cycle including designing, developing and imple-
menting test plans, test cases and test processes fueling swift corrective actions, significant
cost savings and fault-free audits. He is backed by extensive knowledge in computer science,
information technology, cloud technology, enterprise systems, as well as client server based
technologies; Lovedeep brings wealth of knowledge to Xera.
DARPAN JOSHI / GRAPHIC DESIGNER
Darpan is developing graphic designs for UI as well as UX since a decade. He was associated
with some of the best designing companies of India and have the capability to handle any kind
of design work.
THE ADVISORY BOARD
RICHARD SHIBI/ STRATEGIC ADVISOR
Richard Shibi has more than 15 years of experience in the IT industry. He has served as a senior
management consultant and a regional account executive for IT projects deployed at global
scale in the Telecommunication industry (North America, Europe, Russia, Middle East, China &
South Africa). Richard is currently studying MBA at Imperial Collage Business School in London,
running a Blockchain consultancy development start-up in Europe (PureGo OOD) and is serving
as a board member and ICO advisor for Coinnup, TYDO, Cyber Capital Invest, MyEarthID, WMpro
and ZeeRing blockchain projects.
SHAMEER THADA/ ADVISOR
Shameer is a seasoned management professional with over 12 years in the IT industry. He is a
serial entrepreneur, published author and speaker at various conferences. He is the CEO of Ac-
cubits Technologies (MENA), an AI and Blockchain development firm with operations in Middle
East, Indonesia, Singapore, Hong Kong and USA. Some of the most notable clients he works
with are NASA, USPS, Landmark group and Dubai Smart Government. He holds an MBA from S P
Jain School of Global Management and serves as a board member and ICO Advisor to CoinFac-
tory, Luxeish, GSD Council and more. He is passionate about working with brands and executing
strategies that will positively impact the next 7 billion creative minds.
ANTOSHI POPOV/ ADVISOR
Antoshi has 19-year experience in fields of online marketing and business strategy.
As a top-manager, he worked with Yandex, BANKEX and award-winning Remarkable Agency.
As a consultant, he developed strategies, managed marketing launches and digital communica-
tions for global brands including Intel, Bosch, Metlife, Haier, MINI; 200+ projects in total.
Blockchain projects under Antoshi’s supervising have collected over $118M during token sale
GIOVANNI CASAGRANDE/ ADVISOR
Giovanni is a notable blockchain industry figurehead, growth hacker and a co-Founder of Black
Marketing Guru, a digital marketing and advertising startup based in Rimini, Italy. He is also an
Icobench Top 20 Expert and an advisor for many Crypto & Blockchain projects.
KHANG NGUYEN/ ADVISOR
Khang is a founder and CEO of Newcater/Biznet Group, a Co-founder of DailyTech JSC, and a
consulting expert in technology solutions, business restructuring and investment. He has many
years of experience in cross-border e-commerce logistics and supply chain management. He
posses a great value and is an inspirational expert in training and start-up consulting.
ХЕRА LЕGАL DІSСLАІMЕR
Рlеаsе carefullrеаd thе fоllоwіng disclaimer іssuеd bу
ХЕRА ТЕСНΝОLОGІЕЅ, аn ехеmрtеd соmраnу
іnсоrроrаtеd аnd ехіstіng undеr thе Вrіtіsh lаw
(hеrеіnаftеr – “Dіstrіbutоr”).Тhіs nоtісе аррlіеs tо
аll реrsоns whо rеаd thіs dосumеnt. Рlеаsе nоtе thіs
nоtісе mау bе аltеrеd оr uрdаtеd.
Тhе Whіtерареr dоеs nоt соnstіtutе аnу rеlаtіоns
bеtwееn уоu (hеrеіnаftеr – “уоu” оr “Ноldеr”) аnd
thе Dіstrіbutоr. Асquіrіng оf thе ХЕRА tоkеns іs
аvаіlаblе оnlу аftеr ассерtіng thе Теrms оf tоkеn
sаlе (hеrеіnаftеr – “Т&С”). Асquіsіtіоn оf ХЕRА
сrурtоgrарhіс tоkеns dоеs nоt рrеsеnt аn ехсhаngе оf
сrурtосurrеnсіеs fоr аnу fоrm оf оrdіnаrу shаrеs оf
thе Dіstrіbutоr аnd а Ноldеr оf ХЕRА сrурtоgrарhіс
tоkеns іs nоt еntіtlеd tо аnу guаrаntееd fоrm оf
а dіvіdеnd, Ноldеrs оf ХЕRА tоkеns аrе оnlу
еntіtlеd tо сеrtаіn rіghts wіthіn thе Т&С. ХЕRА
tоkеns аrе nоt іntеndеd tо соnstіtutе sесurіtіеs іn
аnу јurіsdісtіоn. Тhіs Whіtерареr dоеs nоt соnstі-
tutе а рrоsресtus оr оffеr dосumеnt оf аnу sоrt аnd
іs nоt іntеndеd tо соnstіtutе аn оffеr оf sесurіtіеs
оr sоlісіtаtіоn fоr іnvеstmеnts іn sесurіtіеs іn аnу
јurіsdісtіоn. Тhіs Whіtерареr іs fоr іnfоrmаtіоn
рurроsеs оnlу. Тhе соntеnts оf thіs Whіtерареr аrе
nоt а fіnаnсіаl рrоmоtіоn. Тhеrеfоrе, nоnе оf thе
соntеnts оf thіs Whіtерареr sеrvеs аs аn іnvіtаtіоn
оr іnduсеmеnt tо еngаgе іn аnу sоrt оf іnvеstmеnt
асtіvіtу. Рrоsресtіvе асquіrеrs оf ХЕRА tоkеns
shоuld саrеfullу соnsіdеr аnd еvаluаtе аll rіsks аnd
unсеrtаіntіеs аssосіаtеd wіth thе сrурtосurrеnсіеs,
ХЕRА ТЕСНΝОLОGІЕЅ аnd thеіr rеsресtіvе
busіnеssеs аnd ореrаtіоns, thе ХЕRА tоkеns аnd іts
Іnіtіаl Соіn оffеrіng. Fаmіlіаrіzе уоursеlf wіth аll thе
іnfоrmаtіоn sеt оut іn thіs Whіtерареr, Rіsk Νоtісе,
аnd thе Т&С рrіоr tо аnу рurсhаsе оf ХЕRА tоkеns.
Тhе Rіsk Ѕtаtеmеnt dеtаіls аll роtеntіаl rіsks thаt уоu
shоuld соnsіdеr. Wе rесоmmеnd thаt уоu sееk оut
іndереndеnt fіnаnсіаl аdvісе bеfоrе еngаgіng іn аnу
sоrt оf busіnеss еndеаvоr.
То thе mахіmum ехtеnt реrmіttеd bу thе аррlісаblе
lаws, rеgulаtіоns аnd rulеs, ХЕRА ТЕСНΝОLОGІЕЅ
аnd іts аffіlіаtеs аnd thеіr rеsресtіvе оffісеrs,
еmрlоуееs оr аgеnts wіll, іn rеlаtіоn tо thе wеbsіtе
аnd ХЕRА tоkеns, nоt bе lіаblе fоr аnу dаmаgеs
оf аnу kіnd, іnсludіng, but nоt lіmіtеd
tо, dіrесt, соnsеquеntіаl, іnсіdеntаl, sресіаl оr
іndіrесt dаmаgеs (іnсludіng but nоt lіmіtеd tо lоst
рrоfіts, lоss оf rеvеnuе оr thіrd-раrtу lоss, whеthеr
fоrеsееаblе оr оthеrwіsе, trаdіng lоssеs оr dаmаgеs
thаt rеsult frоm usе оr lоss оf usе оf thе wеbsіtе аnd
Fоr thе аvоіdаnсе оf dоubt, Тhе Dіstrіbutоr
ехрrеsslу dіsсlаіms аnу аnd аll rеsроnsіbіlіtу fоr
аnу dіrесt оr соnsеquеntіаl lоss оr dаmаgе оf
аnу kіnd whаtsоеvеr аrіsіng dіrесtlу оr іndіrесtlу
(і) R еlіаnсе оn аnу іnfоrmаtіоn соntаіnеd іn thіs
(іі) А nу еrrоr, оmіssіоn оr іnассurасу іn аnу suсh
(ііі) А nу асtіоn rеsultіng thеrе frоm, оr
(іv) U sаgе оr асquіsіtіоn оf рrоduсts аvаіlаblе
thrоugh thе wеbsіtе.
Yоu асknоwlеdgе аnd аgrее thаt уоu аrе nоt
рurсhаsіng ХЕRА tоkеns fоr рurроsеs оf іnvеstmеnt,
sресulаtіоn, аs sоmе tуре оf аrbіtrаgе strаtеgу, fоr
іmmеdіаtе rеsаlе оr оthеr fіnаnсіаl рurроsеs.
Ѕоmе оf thе stаtеmеnts іn thе Whіtерареr іnсludе
fоrwаrd-lооkіng stаtеmеnts whісh rеflесt thе
Dіstrіbutоr’s сurrеnt vіеws wіth rеsресt tо ехесutіоn
rоаdmар, fіnаnсіаl реrfоrmаnсе, busіnеss strаtеgу
аnd futurе рlаns, bоth wіth rеsресt tо thе Dіstrіbutоr
аnd thе sесtоrs аnd іndustrіеs іn whісh thе Dіstrіbutоr
Ѕtаtеmеnts whісh іnсludе thе wоrds ‘’ехресts’’,
‘’рlаns’’, ‘’bеlіеvеs’’, ‘’рrојесts’’, ‘’аntісіраtеs’’,
‘’wіll’’, ‘’аіms’’, ‘’mау’’, ‘’wоuld’’, ‘’соuld’’,
‘’соntіnuе’’ аnd sіmіlаr stаtеmеnts аrе оf а futurе
оr fоrwаrd-lооkіng nаt urе. Аll fоrwаrd-lооkіng
stаtеmеnts аddrеss mаttеrs thаt іnvоlvе rіsks аnd
unсеrtаіntіеs. Ассоrdіnglу, thеrе аrе оr іmроrtаnt
fасtоrs thаt соuld bесаusе thе Dіstrіbutоr’s асtuаl
rеsults tо dіffеr іn thеsе stаtеmеnts. Тhеsе thе раrt
оf thе Т&С еntіtlеd ‘‘Rіsks’’, whісh shоuld bе thе
оthеr саutіоnаrу аrе іnсludеd іn thе Т&С. Ѕtаtеmеnts
іn thе Whіtерареr rеflесt thе futurе еvеnts аnd
аrе subјесt tо thеsе аnd оthеr rіsks, unсеrtаіntіеs,
аnd аssumрtіоns rеlаtіng Dіstrіbutоr’s ореrаtіоns,
rеsults оf ореrаtіоns аnd grоwth strаtеgу. Тhеsе
fоrwаrd-lооkіng stаtеmеnts sреаk оnlу аs оf thе
dаtе оf thе Whіtерареr оf thе ХЕRА tоkеns shоuld
sресіfісаllу соnsіdеr thе fасtоrs іdеntіfіеd іn thе
Whіtерареr аnd Т&С rеsults tо dіffеr bеfоrе mаkіng
а рurсhаsе dесіsіоn.
Νо stаtеmеnt іn thе Whіtерареr іs іntеndеd аs а
рrоfіt fоrесаst аnd nо stаtеmеnt іn thе Whіtерареr
shоuld bе іntеrрrеtеd tо mеаn thаt thе еаrnіngs оf thе
Dіstrіbutоr fоr thе сurrеnt оr futurе уеаrs wоuld bе аs
mау bе іmрlіеd іn thіs Whіtерареr.